Ship Sticks

Ship Sticks

Senior Manager, Organic Growth

Greenwood Village, CO · Senior

Sponsorship not specifiedDetected 3 days ago
SEOContent MarketingWriting

About the role

  • Manager, Organic Growth owns Ship&Play's organic visibility and on-site conversion performance - the other half of the Direct B2C acquisition engine alongside paid.
  • This role leads technical SEO, AI Overview / Generative Engine Optimization (AIO/GEO) strategy, web content briefing, and conversion rate optimization across the portfolio's digital, and manages the SEO/organic agency relationship.

Responsibilities

  • Own organic visibility strategy: technical SEO, on-page optimization, and site architecture across all brand.
  • Lead AI Overview and Generative Engine Optimization (AIO/GEO) strategy as this channel grows in importance.
  • Manage the SEO/organic agency relationship, including evaluating fit as AIO/GEO priorities shift.
  • Own conversion rate optimization (CRO) across digital touchpoints, running structured test-and-learn programs.
  • Develop web content briefs and partner with Content Strategy and Copywriting to execute against them.
  • Partner with MarTech & AI Enablement on testing infrastructure (e.g., Optimizely/Concord) and analytics.
  • Support cross-sell discovery paths across ShipSticks, ShipCamps, and ShipSkis web.

Company info

  • About Ship Sticks Founded in 2011 with the brand Ship Sticks, we originally focused on offering a concierge experience for traveling golfers, alleviating the need to lug bulky, expensive, damage-prone gear like golf clubs onto airplanes.

This listing is sourced directly from Ship Sticks's careers page and normalized into a canonical job model.