WatchGuard

WatchGuard

Senior Global Events Manager

Miami, FL · Senior · Full-time

Sponsorship not specified$20k-$40kDetected 133 days ago
Data VisualizationProject ManagementSalesforceMarketoCRMNegotiationLogisticsCadenceLeadershipMentoring

About the role

  • This leader sets the global standard for how events are planned, executed, measured, and optimized - balancing strategic vision with hands-on program leadership and cross-functional alignment.
  • A Day in the Life You begin the day reviewing the global events calendar, budget health, and regional submissions.
  • Midday, you deep dive event performance dashboards-spotting where to double down, where to course-correct, and where to cut-coaching regional teams on pre-, during-, and post-event best practices.

Responsibilities

  • About the Position The Senior Field Marketing & Events Manager owns the global events strategy and portfolio, translating corporate priorities into an integrated, repeatable, and ROI-positive events program.
  • You align Sales and Marketing leadership on upcoming Partner Conference theme and agenda, review creative progress on event assets, and unblock timelines for active roadshows.
  • You partner with Product Marketing and Comms on messaging consistency and ensure all programs are properly instrumented through the marketing tech stack.

Requirements

  • 10+ years in B2B marketing with 6+ years leading field and events programs
  • experience managing global or multi-region portfolios.
  • Proven executive producer and project manager for large internal conferences, multi-city roadshows, technical trainings, and tier-one industry events.
  • Channel/Partner marketing expertise, with a deep understanding of the Manage Service Provider (MSP) market.
  • Strong command of PM tools, marketing automation and CRM (e.g., Marketo, Salesforce), event/webinar platforms (e.g., Cvent, Go-to-Webinar, Swoogo), and analytics/dashboarding tools (e.g.,Tableau).
  • Demonstrated success in budget ownership, vendor negotiation, and data-driven decision making.
  • Bachelor's degree in Marketing, Business, or equivalent experience
  • advanced degree a plus.
  • International experience, with a focus on the Manage Service Provider (MSP) market.
  • Willingness to travel globally (20-40%) based on event calendar.
  • Key Attributes
  • Strategic Operator: Thinks at the strategic layer, while executing with precision.
  • Executive Presence: Comfortable influencing senior Sales and Marketing leaders.

Nice to have

  • Ensure global consistency in brand, production quality, and attendee experience.
  • Coach regional teams on execution discipline, staffing, timelines, and best practices.
  • Define global roadshow strategy including themes, content pillars, asset kits, and measurement plans.
  • Consolidate and report performance across regions
  • surface insights and recommendations.
  • Event Brand, Messaging & Assets
  • Enforce consistent brand expression across all owned and sponsored events.
  • Define project management standards, tools, and operating rhythms.

Skills

  • Sets the events architecture, governance, messaging frameworks, and reporting cadence that scale across geographies.

Compensation

  • The base salary range is $120,000-$140,000 per year for full-time employment, exclusive of benefits.
  • Your base salary will be determined by your individual skills, education, and experience.
  • Hiring at the maximum of the range is not typical in order to allow for future salary growth.

Benefits

  • Compensation The base salary range is $120,000-$140,000 per year for full-time employment, exclusive of benefits.
  • Your base salary will be determined by your individual skills, education, and experience.

This listing is sourced directly from WatchGuard's careers page and normalized into a canonical job model.