Integritymarketing

Integritymarketing

Director, Product Strategy Wealth

Dallas, TX · Director

Sponsorship not specifiedDetected 14 days ago
Product ManagementProduct StrategySalesResearchLeadershipCommunicationCollaborationPublic Speaking

About the role

  • About Integrity Integrity is one of the nation's leading independent distributors of life, health and wealth insurance products.
  • With a strong insurtech focus, we embrace a broad and innovative approach to serving agents and clients alike.
  • Integrity is driven by a singular purpose: to help people protect their life, health and wealth so they can prepare for the good days ahead.

Responsibilities

  • Own the Wealth Management product narrative - ensuring a clear, compelling, and differentiated product story for broker-dealers, RIAs, advisors, and enterprise wealth accounts.
  • Develop and maintain an ongoing understanding of Wealth Management market dynamics, SEC and FINRA regulatory changes, advisor platform competitive positioning, and fiduciary standard evolution to inform roadmap priorities.
  • Serve as the senior product point of contact for Wealth Management custodian and platform technology partnerships - representing Integrity's product capabilities, integration roadmap, and advisor platform strategy in technology-focused partner conversations.
  • Partner with custodian and broker-dealer technology teams to identify, define, and prioritize integration opportunities, data feed requirements, and platform co-development that improve advisor and client workflows.
  • Maintain awareness of custodian platform developments, open finance API standards, and integration roadmaps across the Wealth Management technology ecosystem.
  • Partner with GPMs across the product organization to ensure Wealth Management business requirements are clearly defined, prioritized, and incorporated into product roadmaps and OKRs.
  • Collaborate with Product Managers, Marketing, and Design to create and maintain CX journey maps and CX personas specific to financial advisors, RIAs, and wealth management clients.
  • Provide GPM partners with ongoing LOB market context - regulatory developments, competitive intelligence, and advisor platform performance data - to inform product decisions.
  • Lead comprehensive Wealth Management market research, including advisor platform competitive analysis, regulatory change tracking, fiduciary standard developments, and client experience benchmarking.
  • Synthesize market and competitive intelligence into actionable product strategy recommendations for the VP of Product and GPM partners.

Requirements

  • Bachelor's degree in Business, Finance, Economics, Computer Science, or a related field required.
  • Familiarity with financial advisor workflows, portfolio management tools, financial planning software, and the technology ecosystem supporting Wealth Management distribution.

Nice to have

  • Master's degree (MBA or equivalent) preferred.

Skills

  • Data-informed decision-making and comfort balancing qualitative market insights with quantitative product performance data.
  • Relationship management skills for carrier technology partnership contexts and key internal stakeholder alignment.
  • Abilities
  • About Integrity

Compensation

  • Integrity offers our people a competitive compensation package, including benefits that make work more fun and give you and your family peace of mind.

Benefits

  • LOB Strategy and Product Vision

This listing is sourced directly from Integritymarketing's careers page and normalized into a canonical job model.