Too Good To Go
Senior PR Manager
New York, New York, United States · Senior
Sponsorship not specified$99k-$130kDetected 22 days ago
Computer VisionExcelLeadershipCommunicationWriting
About the role
- As the Senior PR Manager, North America, you are capable of operating at a global scale while executing with local precision across the United States and Canada.
- You will bridge the gap between traditional media and the emerging digital landscape, leveraging social platforms, digital audio, and video to amplify our mission.
- You're also curious about how the work contributes to the bottom line, going beyond vanity metrics.
Responsibilities
- You recognize your own agency to influence outcomes and take responsibility -meeting setbacks with solutions and humility rather than excuses.
- Design and lead an integrated PR strategy for North America, ensuring seamless brand consistency across both the US and Canada while respecting regional nuances.
- Drive a "digital-first" PR mindset, leveraging emerging media including social-led PR, digital video, and podcasts to reach new audiences where they live.
- Manage and hold regional PR agencies accountable to high-performance standards, ensuring they act as a true extension of the in-house team.
- Collaborate with Global HQ and cross-functional US/Canada leadership to ensure PR is a core pillar of the broader marketing mix.
Requirements
- Expert knowledge of the evolving media landscape, including how to integrate PR with social media, digital video, and audio/podcasting strategies.
- Ability to balance high-level strategic planning with a "roll-up-your-sleeves" execution style in a fast-paced, high-growth environment.
- Exceptional writing skills with the ability to craft compelling narratives for diverse audiences
- native-level English proficiency is required.
Skills
- Utilize data insights to pivot strategies in real-time and justify PR spend through ROI-focused reporting.
Compensation
- The flexibility to work from abroad for up to 30 days per year.
- We take recruitment very seriously, so please carefully read everything we have written above. Please also check our website and international media in order to get a good overview of Too Good To Go.
- Submit your CV and Cover letter in English.
- Please note that we only accept applications coming through our platform. No CV or Cover Letter will be accepted by email or LinkedIn direct messaging.
- Global Mobility: The flexibility to work from abroad for up to 30 days per year.
Benefits
- Dedicated Time to Recharge: 20 days of paid vacation plus additional paid volunteer time through our Shareback program.
- Parental Support: Comprehensive paid parental leave with top-up support to ensure you can be present for life's most significant milestones.
- Holistic Wellbeing & Security
- Premium Health Coverage: 100% employer-paid medical (EPO), dental, and vision options for employees.
- Comprehensive Support: Access to our Employee Assistance Program (EAP) for mental health care, legal and financial advisory, and family support.
Equal opportunity
- equal opportunity employer and all employment is decided on the basis of qualifications, merit and business need.
- If you need reasonable accommodation at any point in the application or interview process, please let us know.
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This listing is sourced directly from Too Good To Go's careers page and normalized into a canonical job model.