Moonshot

Moonshot

Lifecycle Marketing Manager

New York, NY · Full-time

Sponsorship not specifiedDetected 20 days ago
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About the role

  • As a Lifecycle / Retention Manager (Braze) at Moonshot, you'll own Braze end-to-end (email, push, in-app messaging, segmentation, journeys, and reactivation) and drive in-app retention efforts (promotions, loyalty rewards, daily missions, etc).

Responsibilities

  • Own all lifecycle messaging in Braze (email, push, in-app, inbox)
  • Build and maintain automated onboarding, retention, and win-back flows
  • Create dynamic segmentation and triggered journeys
  • Own and grow loyalty and retention efforts across the in-app user experience
  • Analyze customer behavior, retention metrics, and cohort lifetime value to identify insights and opportunities to help drive growth strategy
  • Familiarity with consumer app promotion design, fulfillment, and ROI analysis

Requirements

  • Hands-on proficiency in Braze (canvas, segmentation, etc.)

Nice to have

  • Experience in sports betting, crypto, consumer apps, or trading environments is a strong plus.
  • NYC preferred (will have to travel for in-person sprints)

Compensation

  • Competitive salary

Benefits

  • If you thrive on curiosity, welcome tough challenges, and aspire to leave a meaningful mark on the world, Moonshot is the place for you.
  • Equity opportunities
  • Health benefits (75% premium coverage) + $150,000 in life insurance coverage
  • $1,000 one time office set up stipend

Company info

  • Make moonshots possible for everyone.
  • Our vision: Make a world where life-changing financial outcomes are within everyone's reach.
  • Everyone on our team is both a decision-maker and an implementer-united by a sense of urgency and driven by the conviction that our work can transform global finance.
  • You'll run toward the hardest problems alongside high-caliber teammates who consistently push each other to excel and who share your dedication to shaping the future of decentralized finance.
  • This role is full-time, preferably located in NYC.
  • Open to remote for the right candidate.

This listing is sourced directly from Moonshot's careers page and normalized into a canonical job model.