STEMCELL Technologies Inc

Search Marketing Specialist

Canada - BC, Burnaby

Sponsorship not specified$84k-$126kDetected 21 days ago

LLMsSEOGoogle AdsGoogle AnalyticsCustomer SupportCell CultureResearchLeadership

About the role

In this role, you will enable our search engine and inbound marketing, with a strong emphasis on increasing AI visibility.
Scientists performing stem cell, immunology, cancer, regenerative medicine, and cellular therapy research are among those who rely on our cell culture media, cell separation products, instruments, accessory products, and services.
With over 1,800 employees globally, most with scientific or engineering degrees, STEMCELL is proud to be the largest biotechnology employer in Canada.

Manage and optimize PPC advertising performance and budget across platforms including Google Ads, Microsoft Ad, YouTube, and search advertising platforms
Define, develop, and execute comprehensive SEO and GEO strategies to drive organic visibility across traditional search, answer engines, and generative AI platforms
You will support STEMCELL brand initiatives and measurable business goals, leveraging analytics and reporting platforms to make data-informed decisions to enhance our brand discoverability across AI and search platforms.
You will collaborate cross functionally to drive innovation across pay-per-click (PPC) advertising and search marketing, leveraging your strong background in digital marketing to position STEMCELL as a life science provider of choice.

experience in the life sciences is an asset
Experience optimizing complex, high‑traffic websites in a global or multi‑region environment
Strong analytical skills and data fluency, with proven experience using search intelligence platforms and website analytics tools and ability to identify actionable recommendations
You will then be directed to a login screen asking you to set up an account, which is required to apply.
6-10 years of experience across education and relevant work history in marketing; experience in the life sciences is an asset
Deep expertise and understanding of traditional and generative search ecosystems, content performance, inbound marketing, and technical SEO/GEO with experience in enabling buyer journeys leading to measurable business outcomes
Demonstrated success in managing and optimizing PPC advertising campaigns and budgets across various platforms

$83,700.00 - $125,500.00
STEMCELL determines an individual's pay within the range based on multiple factors including experience, education, job-related skills, and equity within the team or organization.
In addition to base salary, STEMCELL offers a comprehensive total rewards package including health benefits, retirement savings, and more.

We are seeking a results- and detail-oriented Search Marketing Specialist to join our team and develop the execution, strategy, and continuous optimization of our online presence.
We are looking for someone to move beyond traditional organic growth strategies, leading the evolution of our Search Engine Optimization (SEO), paid advertising, and Generative Engine Optimization (GEO) initiatives.

This listing is sourced directly from STEMCELL Technologies Inc's careers page and normalized into a canonical job model.