Boseallaboutme
Associate Director, Global Marketing Planning & Activation - Bose Luxury (McIntosh & Sonus faber)
US, NY - Manhattan · Director
Sponsorship not specified$164k-$226kDetected 30 days ago
Stakeholder ManagementBrand StrategyLeadership
About the role
- Today, Bose Corporation is entering an exciting new era.
- We invite you to join us in this transformation.
- Our brands, McIntosh and Sonus faber, represent distinct expressions of luxury-spanning bold cultural impact and refined, multi-sensory craftsmanship.
Responsibilities
- Develop and manage a unified global activation roadmap across consumer and customer audiences
- Lead Regional Marketing teams (EMEA, APAC, North America)
- Drive engagement with luxury consumers, design advisors, audiophiles, and aspirational buyers
- Align audience strategy with regional execution and partner capabilities
- Manage global and regional activation calendars and budgets
- Track KPIs across demand, engagement, training, and partner performance
- Ability to build scalable frameworks and processes
Requirements
- 10+ years of experience in marketing, activation, or commercial planning
- Strong understanding of consumer and dealer/distributor ecosystems
- Experience with training programs, partnerships, and events
Compensation
- Translate brand strategy into clear annual and in-year marketing plans
Company info
- At Bose Corporation, we believe sound is the most powerful force on earth - and for over 60 years, we have been a company built on innovation, excellence, and independence.
- Privately owned, fiercely customer-focused, and driven by our values, we continue to lead industries and transform lives through sound.
- Across multiple global Business Units and Global Functions, we are shaping the future of audio technology, automotive, luxury, and premium experiences.
- We are a proudly independent company-driven by purpose, guided by our values, and united by a belief in the power of sound.
Equal opportunity
- Bose is an equal opportunity employer.
- Please include "Application Accommodation Request" in the subject of the email.
- Diversity and inclusion are integral to our success, and we believe that providing reasonable accommodation is not only a legal obligation but also a fundamental aspect of our commitment to being an employer of choice.
Apply directly at Boseallaboutme →Create a free account for alerts like thisView Boseallaboutme immigration profile
This listing is sourced directly from Boseallaboutme's careers page and normalized into a canonical job model.