Xcel Energy
Director, Commercial Communications
Minneapolis, MN, 55401 · Director
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About the role
- The role requires a unique combination of strategic communications expertise, stakeholder engagement, issue and advocacy management, business acumen, and team leadership.
- Enterprise Large Load Customer Communications Strategy
Responsibilities
- Xcel Energy is seeking a highly strategic and proactive communications leader to drive enterprise-wide communications efforts supporting the company's rapidly growing large load customer (data centers, etc.) business.
- Develop and lead a comprehensive enterprise communications strategy to support Xcel Energy's large load customer growth objectives.
- Develop communication plans that support key customer projects, infrastructure investments, and economic development initiatives associated with data center growth.
- Partner with state-level community teams in managing relationships with Economic Development Organizations and local NGOs.
- Develop systems and dashboards that provide regular insights to communications, business, and executive leadership teams.
- Develop and execute earned media strategies that elevate Xcel Energy's position in the rapidly evolving data center industry.
- Support executive leadership communications, speaking engagements, industry conferences, and thought leadership opportunities.
- Partner with external affairs and government relations teams to align messaging across stakeholder groups.
Requirements
- Bachelor's degree in Communications, Public Relations, Journalism, Public Affairs, Business, Political Science, or related field.
- 10+ years of progressive experience in corporate communications, public affairs, media relations, reputation management, political communications or strategic communications.
- Experience leading complex, multi-stakeholder communications initiatives across large organizations.
- Experience leading teams and influencing across matrixed organizations.
- Experience in the energy, utility, infrastructure, technology, economic development, or regulated industry sectors.
- Experience supporting highly visible public projects involving community engagement, permitting, regulatory processes, or public affairs.
- Experience using media intelligence, social listening, and reputation monitoring platforms.
- A team you can count of
Nice to have
- Coordinate communication activities supporting customer acquisition and retention efforts.
- Identify emerging trends, risks, and opportunities related to data center growth, energy demand, economic development, water usage, transmission infrastructure, land use, and community impacts.
- Establish communications governance, planning processes, and operating rhythms that ensure consistent messaging and coordinated execution across jurisdictions.
- Provide strategic communications counsel to senior leaders regarding opportunities, risks, and stakeholder engagement strategies.
Compensation
- $129,000.00 to $183,200.00 per year
Benefits
- Benefit plans are subject to change and Xcel Energy has the right to end, suspend, or amend any of its plans, at any time, in whole or in part.
- Design and manage a comprehensive monitoring and intelligence program focused on large load issues, stakeholder sentiment, public opinion, legislative activity, and media coverage.
Company info
- We make energy work better for our customers, helping them thrive every day.
- Position Xcel Energy as a leading energy partner for data center customers through strategic storytelling, media engagement, executive visibility, and stakeholder communications.
- Establish trusted working relationships with large load owners, developers, hyperscale customers, site selectors, and industry partners.
- Partner with customers to identify and execute joint communications opportunities, including major project announcements, economic development initiatives, community engagement efforts, and thought leadership campaigns.
Equal opportunity
- EEO is the Law (PDF) |
- Equal Opportunity Statement (PDF) | Employee Rights (PDF)
- If you are in need of an accommodation to complete the
- application process, now or at any time in the future, please complete the Applicant Accommodation Request Form.
This listing is sourced directly from Xcel Energy's careers page and normalized into a canonical job model.