New Western Corporate

New Western Corporate

Marketing Specialist

Irving, TX

Sponsorship not specifiedDetected 7 days ago
SEOEmail MarketingSalesforceCadenceWordPressCommunication

About the role

  • About New Western New Western has been named a Glassdoor Best Place to Work three years in a row (2023, 2024, 2025).
  • Role Description & Key Responsibilities Marketing Automation and Engagement Specialist (Local Candidates Only - Dallas/Ft.
  • This role sits at the intersection of marketing technology and content execution.

Responsibilities

  • Support email and nurture marketing execution, including building templates, testing content, managing audience segmentation, and ensuring deliverability.
  • Manage ongoing email cadence (weekly sends + monthly one-off campaigns).
  • Support landing page updates and ensure content alignment with campaigns.
  • Develop and maintain automated customer journeys and nurture sequences.
  • Collaborate closely with the internal Marketing Analyst to implement campaigns efficiently and accurately.

Requirements

  • Bachelor's degree in Marketing, Communications, or related fields, OR Equivalent Work Experience.
  • 3-5 years of experience in email marketing, lifecycle marketing, or marketing operations.
  • Hands-on experience with Marketing automation platforms (e.g., Iterable, Salesforce Marketing Cloud, or similar platforms).
  • Qualifications
  • Experience building email campaigns, segmentations, and automated workflows.
  • Strong attention to detail (proofing, accuracy, consistency).
  • Strong writing and content editing ability for email/web content.
  • Basic understanding of SEO and web content management (WordPress or similar CMS).

This listing is sourced directly from New Western Corporate's careers page and normalized into a canonical job model.