Underscore Marketing
Director/Sr. Director, Strategy
Remote-United States · Director
Sponsorship not specifiedDetected 84 days ago
Data ScienceData VisualizationStatisticsMarketing AnalyticsLeadershipPublic Speaking
About the role
- Director, Pharmaceutical Media Strategy to join our small, dynamic media agency that focuses on pharmaceutical advertising.
- The position elevates performance reporting, insights, and optimization from day-to-day execution to enterprise-level strategic decision-making.
- They help set overall strategic goals, ensure compliance with regulations, and promote data-driven decision-making among both clients and internal teams.
Responsibilities
- Deliver strategic oversight of media performance reporting across multiple pharmaceutical accounts, upholding consistency, analytical rigor, and executive-level transparency.
- Lead teams in the analysis of marketing and media performance data to uncover trends, generate insights, and identify optimization opportunities that guide brand, channel, and investment strategies.
- Provide comprehensive support including media and launch strategy, optimization, scenario planning, message mapping and sequencing, consultative client engagement, VVS strategy, and other related services.
- Collaborate with innovation and data science teams on advanced modeling and predictive analytics initiatives, translating results into actionable strategies for media planning.
- Serve as the senior strategic lead and client advisor, owning strategic relationships and influencing decision-making at higher levels of client organizations.
- Experience in developing investment scenarios and employing consultative selling strategies to foster organic growth.
Requirements
- & Skills Required
- Bachelor's degree in a related field (e.g., Data Science, Statistics, Marketing Analytics, Applied Mathematics, Marketing, or Business).
- 15+ years of experience in media strategy, analytics, or related roles, with 5+ years in pharmaceutical media advertising across digital and traditional channels, or strategic consulting.
- Strong understanding of AI/automation concepts as applied to media analytics and reporting.
Benefits
- Demonstrate expertise in utilizing third-party health and media data providers to assess media impact effectively.
- Experience working with healthcare and media data providers
- Education & Experience
Apply directly at Underscore Marketing →Create a free account for alerts like thisView Underscore Marketing immigration profile
This listing is sourced directly from Underscore Marketing's careers page and normalized into a canonical job model.