Sony Music Entertainment US

Sony Music Entertainment US

Director, Digital Media Planning - AWAL

United States, California, Los Angeles · Director

Sponsorship not specified$100k-$120kDetected 51 days ago
Google AdsMeta AdsPerformance MarketingCollaboration

About the role

  • We've played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record.
  • We've nurtured some of music's most iconic artists and produced some of the most influential recordings of all time.
  • In everything we do, we're committed to artistic integrity, transparency, and entrepreneurship.

Responsibilities

  • Develop paid media plans aligned with marketing priorities for artist campaigns, releases, and project initiatives.
  • Design and analyze experiments using platform features (Spotify Marquee, YouTube Shorts, etc) to determine the most cost-effective ways to drive revenue and engagement.
  • Collaborate with internal and external teams to identify and create campaign assets
  • Track campaign performance and deliver actionable insights and reporting.
  • Build performance dashboards and post-campaign recaps for key stakeholders.
  • A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best
  • The space to accelerate progress, positively disrupt, and create what happens next

Requirements

  • 5+ years experience in digital media planning or performance marketing
  • Experience working with global advertising agencies across multiple genres
  • Experience running direct campaigns on Meta Ads Manager, Google Ads, TikTok Ads Manager, and YouTube
  • You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day

Nice to have

  • Experience with music, entertainment, or creator-driven marketing campaigns preferred

Skills

  • About Sony Music Entertainment
  • Sony Music Entertainment is a member of the Sony family of global companies.

Compensation

  • The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for.

Benefits

  • An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
  • Time off for a winter recess

Visa & Work Authorization

  • identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, s

This listing is sourced directly from Sony Music Entertainment US's careers page and normalized into a canonical job model.