Sony Music Entertainment US
Director, Digital Media Planning - AWAL
United States, California, Los Angeles · Director
Sponsorship not specified$100k-$120kDetected 51 days ago
Google AdsMeta AdsPerformance MarketingCollaboration
About the role
- We've played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record.
- We've nurtured some of music's most iconic artists and produced some of the most influential recordings of all time.
- In everything we do, we're committed to artistic integrity, transparency, and entrepreneurship.
Responsibilities
- Develop paid media plans aligned with marketing priorities for artist campaigns, releases, and project initiatives.
- Design and analyze experiments using platform features (Spotify Marquee, YouTube Shorts, etc) to determine the most cost-effective ways to drive revenue and engagement.
- Collaborate with internal and external teams to identify and create campaign assets
- Track campaign performance and deliver actionable insights and reporting.
- Build performance dashboards and post-campaign recaps for key stakeholders.
- A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best
- The space to accelerate progress, positively disrupt, and create what happens next
Requirements
- 5+ years experience in digital media planning or performance marketing
- Experience working with global advertising agencies across multiple genres
- Experience running direct campaigns on Meta Ads Manager, Google Ads, TikTok Ads Manager, and YouTube
- You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day
Nice to have
- Experience with music, entertainment, or creator-driven marketing campaigns preferred
Skills
- About Sony Music Entertainment
- Sony Music Entertainment is a member of the Sony family of global companies.
Compensation
- The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for.
Benefits
- An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
- Time off for a winter recess
Visa & Work Authorization
- identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, s
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This listing is sourced directly from Sony Music Entertainment US's careers page and normalized into a canonical job model.