Brand Knew

Paid Media Manager – Gaming & Performance Marketing Focus

Los Angeles

Sponsorship not specified$72k-$90kDetected 450 days ago

A/B TestingGoogle AdsGoogle AnalyticsPerformance MarketingExcelCommunicationPublic SpeakingOrganizational Skills

About the role

If you're passionate about user acquisition, thrive in fast-paced environments, and know how to scale campaigns across Paid Social, Search and App Networks -we'd love to talk.
Note: Applications that are not fully and properly filled out will not be considered.

Develop, manage, and scale paid media campaigns across Meta, Snap, X, TikTok, Google Ads, Apple Search Ads, Google UAC, and programmatic platforms such as Moloco, AppLovin, and Rokt
Partner with creative and marketing teams to conceptualize and test high-performing ad creative and landing pages
Build and optimize full-funnel user acquisition strategies for gaming, social casino, and entertainment clients with a strong focus on CPA and ROAS
Continuously test, iterate, and optimize campaigns-audiences, creatives, bids, and budgets-to drive measurable results
Collaborate with developers and analytics leads to ensure accurate tracking (GA4, pixels, in-app events, etc.)
Deliver detailed reports and insights to internal and external stakeholders
Deep experience developing strategies and managing campaigns on Meta, TikTok, Snap, X, Apple Search Ads, Google UAC
This is an opportunity to join a creatively-led, data-informed team building campaigns that convert.

3+ years of hands-on paid media experience with a proven track record in mobile gaming, real money gaming, or social casino
and working knowledge of platforms like Moloco, AppLovin, and Rokt
Proficiency in campaign setup, optimization, A/B testing, creative performance analysis, and retargeting
Familiarity with mobile attribution and MMPs (e.g., AppsFlyer, Adjust)

This listing is sourced directly from Brand Knew's careers page and normalized into a canonical job model.