Exa
Lifecycle Marketing Manger
San Francisco, California
H1B sponsorship availableDetected 20 hours ago
SQLRESTLLMsA/B TestingAccount ManagementOutbound SalesValuationLogisticsCustomer SuccessCadenceResearchCommunication
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odds of building a lasting career here
34Risky
Cap-exempt (no lottery)0
Sponsors this role70
Entry-level history0
PERM / green-card track0
Lottery odds40
Fits your clock70
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About the role
- We have two lifecycle motions moving at completely different speeds.
- A developer signs up, and within minutes either makes a successful API call or drifts away.
- An enterprise account can take months to move, involve a dozen people, and require sustained education across technical and business stakeholders.
Responsibilities
- We raised a $250M Series C to build the search engine for AIs.
- Exa is building a search engine for the AI era.
- You own both as deliberately separate tracks.
- You will also own the lifecycle side of our webinar program: audience strategy, promotion, segmentation, and follow-up.
- Own the developer journey from signup to first successful API call, early repeat usage, and an agreed activation or PQL threshold.
- Build product-triggered messaging, onboarding sequences, and interventions that recover stalled new users.
- Partner closely with Product and Engineering on the broader onboarding experience while owning the lifecycle programs that support it.
- Own the long-cycle journeys for enterprise accounts.
Requirements
- 5+ years in lifecycle, growth, email, or marketing automation at a B2B technology company, with hands-on ownership of programs you built and measured yourself.
- Experience using product behavior and account signals to trigger and personalize lifecycle programs.
- A track record of improving activation, engagement, pipeline progression, or reactivation through programs you personally owned.
- Experience supporting webinars or virtual programs through audience strategy, promotion, segmentation, and post-event conversion.
- You have run real tests, written honest readouts, and changed programs based on what the results showed.
- A proven AI builder mindset.
- You have shipped automations and workflows using LLMs and other tools, not just used ChatGPT to write copy.
Nice to have
- Experience at an API-first or developer tools company with a free tier.
- Fluency with product analytics and event-triggered messaging based on usage data.
- Experience with enterprise buying committees and account-based nurture.
- Experience with webinar or virtual event platforms at scale.
- Experience working in a high-growth environment where the processes and programs still need to be built.
Benefits
- Health and wellness: Premium medical, dental, and vision coverage, plus a monthly wellness benefit and a monthly commuter benefit for our SF team.
Company info
- This is an AI-first role at an AI-first company.
- Our Search API currently powers agents, Fortune 500s, and AI labs as we transform an industry that hasn't been disrupted since the 90s.
- We are rapidly building the most intelligent search engine in history.
- We are looking for a Lifecycle Marketing Manager to build the programs that turn new developer signups into activated users and engaged enterprise opportunities.
Equal opportunity
- equal opportunity employer.
- Exa is an equal opportunity employer.
Visa & Work Authorization
- We sponsor visas for exceptional candidates and welcome applicants from all backgrounds and locations.
This listing is sourced directly from Exa's careers page and normalized into a canonical job model.