bestrongintl
Communications and Marketing Manager
Palmetto Bay, Florida
Sponsorship not specifiedDetected 20 days ago
Project ManagementSEOCRMLeadershipCommunicationCollaborationProblem Solving
About the role
- Job Overview The Communications and Marketing Manager provides strategic leadership and oversight of Be Strong International's (BSI) marketing, communications, and brand strategy.
- Reporting directly to the CEO, this position is responsible for shaping and executing the organization's public image, message consistency, and visibility across local, national, and digital platforms.
- Oversee the creation and execution of multimedia content including videos, newsletters, social media, and press materials.
Responsibilities
- Uses data and insights to drive communications effectiveness and decision-making.
- The Manager leads the development and implementation of integrated marketing, communications, fundraising, and social enterprise strategies that strengthen Be Strong's impact and align with its strategic plan.
- Collaborate with the Development Team to craft fundraising campaigns, appeals, donor messaging and donor engagement strategies.
- Lead vendor and partner relationships related to advertising, public relations, and creative production.
- Support the development and delivery of internal and external marketing campaigns.
- Manage brand voice and ensure consistent messaging across all channels.
- Manage relationships with media agencies, PR firms and key stakeholders both internal and external to maximize brand consistency.
- Collaborate with the COO, Development, and Program teams to ensure communications strategies support growth and impact goals.
- Manage Social Enterprise Manager and support with marketing product and sales strategies.
- Manage departmental budget, adhere to BSI financial policies and ensu re that all marketing and communications initiatives are cost-effective and high-impact.
Requirements
- This position is regularly required to sit, stand, walk, speak, and hear.
- The position requires extensive computer use, so the employee must have sufficient hand dexterity to use a computer keyboard and be capable of reading a computer screen.
- Employees will be required to follow any other job-related instructions and to perform other job-related duties requested by their supervisor in compliance with Federal and State laws.
Compensation
- Develop and implement Be Strong's annual communications and marketing plan with measurable goals and outcomes.
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