Butterfly Network

Butterfly Network

Director Product Marketing - Emergency Medicine (Temp to Perm)

New York, NY Office · Director · Contract

No sponsorshipDetected 7 days ago
CybersecurityComplianceProduct ManagementProduct StrategySalesPatient CareRadiologyResearchLeadership

About the role

  • As the Product Marketing Emergency Medicine director, you are responsible for driving our market insights, go-to-market strategy, sales enablement, and business growth in this key specialty.

Responsibilities

  • Whole Solutions & Roadmap Impact: Provide market insights to Product & Engineering teams to shape advancements in hardware, software, and AI, ensuring our solutions remain best-in-class for emergency and trauma care.Influence the product roadmap to optimize speed, accuracy, and ease of use for clinicians working in high-pressure environments.
  • Pipeline Development & Lead Conversion: Drive demand generation and engagement strategies that accelerate lead conversion and revenue growth among emergency departments, urgent care centers, and pre-hospital settings.
  • Channel Strategy & Partnerships: Collaborate with global distribution and channel partners to expand market reach within hospitals, trauma centers, EMS, and military medicine.Develop targeted programs to drive adoption among emergency physicians, advanced practice providers, and pre-hospital care teams.
  • Sales Enablement & Playbook Development: Equip U.S. and international sales teams & distributors with training, tools, and messaging frameworks tailored for emergency medicine professionals.Develop sales playbooks addressing high-acuity applications such as resuscitation, procedural ultrasound, airway management, and bedside diagnostics.
  • ARR Growth & Business Impact: Own business outcomes for Emergency Medicine, tracking performance and iterating strategies to drive sustainable revenue growth in this specialty.
  • Develop targeted messaging for key POCUS applications in trauma assessments, FAST exams, cardiac and pulmonary evaluations, vascular access, and procedural guidance.

Requirements

  • Results-Oriented: Demonstrated track record of driving revenue growth, increasing product adoption, and influencing product development.
  • Experience working with emergency medicine clinicians, trauma teams, or critical care providers is highly desirable.
  • Candidates must be authorized to work in the United States.
  • Bachelor's degree in Business, Marketing, Healthcare, or related field
  • 8+ years of experience in product marketing, strategic marketing, or commercial roles within healthcare, MedTech, or digital health.
  • Strong ability to manage multiple projects in a fast-paced, global environment.
  • Willingness to travel (approximately 20%-30%).
  • Location
  • Hybrid in NYC (2 - 3 days a week)
  • Candidates must be authorized to work in the United States. Butterfly Network will not provide immigration sponsorship of any kind for this position, including but not limited to H-1B, TN, O-1, L-1, or green card sponsorship (this includes applicants who are in the process of obtaining a green card), now or in the future.
  • Butterfly Network does not accept agency resumes.
  • Butterfly Network is an E-Verify Company.
  • Butterfly Network is an equal opportunity employer. Regardless of race, traits associated with race, color, ancestry, religion, gender, national origin, sexual orientation, age, citizenship, marital status, disability or Veteran status. All your information will be kept confidential according to EEO guidelines.

Nice to have

  • MBA or advanced degree a plus.

Benefits

  • Proven experience in product marketing, growth strategy, or commercial roles within MedTech, digital health, or SaaS-based healthcare solutions.
  • Ability to lead and implement their vision by leading cross functional teams, without direct authority.
  • Bachelor's degree in Business, Marketing, Healthcare, or related field; MBA or advanced degree a plus.
  • Whole Solutions Product Positioning & Messaging: Craft compelling, differentiated messaging that clearly articulates our value proposition in Emergency Medicine to healthcare decision-makers, IT leaders, and clinicians.
  • Regulatory Compliance: Ensure marketing materials align with global regulatory requirements for medical imaging solutions in emergency care.
  • Deep Domain Expertise: Background in Emergency Medicine, or related healthcare/medical technology fields.

Company info

  • Case Studies & Thought Leadership: Collaborate with key customers and KOLs to develop case studies, clinical use cases, and best practices showcasing Butterfly's impact in emergency medicine.Drive thought leadership efforts, including conference participation, white papers, and industry partnerships.

Visa & Work Authorization

  • Candidates must be authorized to work in the United States.
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This listing is sourced directly from Butterfly Network's careers page and normalized into a canonical job model.