Docker, Inc
Staff Integrated Campaigns Manager
United States · Staff+
No sponsorshipDetected 11 days ago
DockerDevOpsAgentic AISalesforceMarketoGoogle AnalyticsGrowth MarketingCadenceLeadershipMicrosoft Office
About the role
- Docker has been one of the most loved brands in developer tooling, trusted by more than 20 million monthly users and over 20 billion container image pulls.
- As AI agents redefine software development, Docker is at the center of that shift, providing the sandboxed environments, verified images, and secure infrastructure that make autonomous workflows trustworthy by default.
- Docker ships a new product or major feature constantly, and the Integrated Campaigns team is the engine that makes sure the world knows about it.
Responsibilities
- Drive global integrated campaign strategies tied to monthly product launches, demand generation goals, and customer expansion motions, adjusting course rapidly when plans change (and they will).
- Execute on strategy set by the Head of Integrated Campaigns and Growth Marketing leadership, owning end-to-end programs spanning email, third-party sponsorships, event support, nurtures, webinars, and content development.
- Lead webinar campaign programs end to end: strategy, audience targeting, content coordination, promotion, Marketo and Zoom execution, post-event nurture, and ROI reporting.
- Architect and refine lead scoring models in Marketo, partnering with Marketing Operations to ensure scoring reflects true buying signals and feeds a clean, qualified pipeline.
- Build and manage multi-touch campaign programs across email, digital advertising, in-product, web, and virtual events, with clear attribution and optimization loops built in.
- Partner deeply with Product Marketing to translate technical product narratives into campaign messaging that resonates with developer, DevOps, and enterprise buyer personas.
- Develop and enforce scalable, repeatable campaign frameworks that absorb Docker's monthly launch cadence without losing quality or speed.
- Manage agency relationships and external vendors, driving accountability on deliverables and timelines.
- Mentor and support more junior campaign team members, modeling the standard for what great campaign work looks like at Docker.
- We are committed to building a team that represents a variety of backgrounds, perspectives, and skills.
Requirements
- 7-8 years of hands-on B2B SaaS demand generation and integrated campaign experience, with a portfolio that shows measurable pipeline and revenue impact, not just activity metrics.
- Deep expertise in funnel metrics (real knowledge, not AI-enhanced).
- You have run the full program, not just promoted it, from platform setup (Zoom Webinars, ON24, or equivalent) through post-event nurture, turning attendees into pipeline.
- Demonstrated ability to operate in a high-velocity environment with monthly launch cycles, shifting priorities, and tight timelines.
- Experience with Google Analytics, Salesforce, and a modern martech stack.
- You know how data flows from campaign touch to closed-won deal.
- You have worked alongside Product, Product Marketing, Web, and Sales teams and know how to get alignment without authority.
- Marketo expertise is required, not preferred. You have built programs from scratch, managed lead scoring frameworks, built nurture streams, and can troubleshoot a Marketo flow without calling ops. Marketo certification is a strong plus.
- Deep expertise in funnel metrics (real knowledge, not AI-enhanced). You can speak to the relationship between Leads, MQLs, SQLs, PQLs, and Opportunities and pipeline beyond standard definitions.
- Sophisticated lead scoring understanding: behavioral vs. demographic scoring, MQL thresholds, and how scoring models connect to sales handoff quality.
- Webinar campaign ownership. You have run the full program, not just promoted it, from platform setup (Zoom Webinars, ON24, or equivalent) through post-event nurture, turning attendees into pipeline.
- Strong executive presence. You have presented campaign strategy and performance to senior leadership, held your own in high-stakes conversations, and can synthesize complexity into crisp recommendations.
- Demonstrated ability to operate in a high-velocity environment with monthly launch cycles, shifting priorities, and tight timelines. You do not wait for perfect information to move.
- Exceptional written communication. You write campaign copy that converts and executive summaries that do not need editing.
- Experience with Google Analytics, Salesforce, and a modern martech stack. You know how data flows from campaign touch to closed-won deal.
- Cross-functional fluency. You have worked alongside Product, Product Marketing, Web, and Sales teams and know how to get alignment without authority.
- Developer or technical audience marketing experience is a significant differentiator. Understanding how to market to engineers, DevOps practitioners, and technical decision-makers matters enormously here.
Nice to have
- Immerse in Docker's product, buyer journey, enterprise ICP, and the current campaign portfolio, martech stack, webinar program, and agency relationships.
- identify what is producing qualified pipeline, what is not, and where the funnel leaks.
- Engage with the upcoming monthly launch calendar and take ownership of the next webinar program.
- Establish a reporting cadence that ties campaign performance to pipeline and revenue, and represent the Campaigns function confidently in cross-functional and exec reviews.
- Run a repeatable campaign framework that absorbs Docker's monthly launch cadence without losing quality or speed.
- Operate as the trusted right hand to the Head of Integrated Campaigns, stepping in for the function in exec and cross-functional settings.
- Mentor junior campaign team members and raise the bar for what great campaign work looks like at Docker.
- Freedom & flexibility
Skills
- Launches shift overnight, messaging pivots fast, and priorities realign.
- The people who thrive here are the ones who find that energizing.
- This is the right-hand seat to the Head of Integrated Marketing Campaigns.
- pipeline and revenue impact, not activity metrics.
Compensation
- Technology stipend equivalent to $100 USD net/month
Benefits
- Home office setup
- 16 weeks of paid Parental leave (after 6 months of employment)
- Technology stipend equivalent to $100 USD net/month
- PTO plan that encourages you to take time to do the things you enjoy
- Training stipend for conferences, courses and classes
- Medical benefits, retirement and holidays vary by country
- Equity; we are a growing start-up and want all employees to have a share in the success of the company
Company info
- we are a growing start-up and want all employees to have a share in the success of the company
- The more inclusive we are, the better our company will be.
Equal opportunity
- equal opportunity.
Visa & Work Authorization
- Docker does not offer visa sponsorship for this role.
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