Ctgbrands

Ctgbrands

Director of Marketing

Vaughan, Ontario · Director

Sponsorship not specifiedDetected 29 days ago
Email MarketingStrategic CommunicationsCRMLeadershipCommunicationCollaborationPublic Speaking

About the role

  • This role based is ideal for a strategic, hands-on marketing leader who can set direction, build scalable systems, and oversee execution across internal team members, AI-enabled workflows, and outsourced creative partners. The Director will own the marketing vision while ensuring consistent, high-quality execution across all channels, brands, and markets.
  • This role based is ideal for a strategic, hands-on marketing leader who can set direction, build scalable systems, and oversee execution across internal team members, AI-enabled workflows, and outsourced creative partners.
  • The Director will own the marketing vision while ensuring consistent, high-quality execution across all channels, brands, and markets.

Responsibilities

  • Own and evolve the group-level marketing and communications strategy across CTG, Giftcraft, and Malinda.
  • Lead integrated campaigns across the customer lifecycle, from brand awareness to conversion and retention.
  • Act as the senior marketing partner to executive leadership, providing strategic guidance, reporting, and recommendations.
  • Develop and oversee creative briefs to ensure cohesive messaging and visual direction across all digital and physical assets.
  • Maintain and evolve brand guidelines for each group company
  • Build and manage a lean internal marketing team across junior and mid-level roles.
  • Lead and coordinate external partners including graphic designers, video editors, photographers, and specialized agencies.
  • CTG Group is seeking a Director of Marketing to lead brand, campaign, and communications strategy across three companies: CTG, Giftcraft, and Malinda.

Requirements

  • 8-12+ years of experience in marketing, communications, or brand leadership roles.
  • Proven experience leading multi-channel marketing strategies across digital, social, email, web, and print.
  • Experience managing budgets, vendors, and cross-functional initiatives.
  • Familiarity with CRM platforms, CMS tools, and digital analytics environments.
  • Working knowledge of AI-powered marketing tools and modern marketing workflows.

Nice to have

  • Experience working across multiple brands or business units.
  • Background in consumer products, lifestyle, or B2B/B2B2C environments.
  • Experience supporting sales teams and large-scale events or trade shows.

Compensation

  • Define annual and quarterly marketing priorities aligned with commercial and brand objectives.

Benefits

  • Extended health care
  • Dental and vision care

Company info

  • Be part of a team shaping the future of our digital customer experience and brand storytelling.

This listing is sourced directly from Ctgbrands's careers page and normalized into a canonical job model.