Canvas Worldwide
Specialist, Digital Media Planning (MGM)
El Segundo, CA
Sponsorship not specifiedDetected 93 days ago
Google AdsExcelCommunicationMicrosoft Office
About the role
- Reporting to the Supervisor of Digital Investment, you will specialize in Digital Planning Development, Campaign Execution, Administration, and Performance Analysis for MGM.
Responsibilities
- Participate in collaborative team brainstorming across teams (particularly w/ Strategy and Content Partnership team) to create media plans
- Support team in creating media-specific documentation including but not limited to: RFPs, Media Plans (PowerPoint & Excel), Digital Specs, Traffic Sheets, Budget Documents, Creative Tracker, etc
- Analyze proposals and lead partner negotiations
- Create campaign post-launch information such as screenshots, live links, placement/creative level reporting, reviewing partner provided performance information and being able to consolidate into a cohesive wrap report (PowerPoint) to demonstrate proof of recommendation
- Planning lead for Digital Video, Print and Branded Content (w/ input from Content Partnership Team)
- Support day-to-day communication with key partners: vendors, partner agencies, creative media, and social clients
- Train assistant-level employees for the support-level work they perform and also help guide their overall growth and development
- Manage client media billing approval and invoice reconciliations
Requirements
- Self-starter with proven ability to drive projects from start to finish in a timely manner
Skills
- Expert in planning/execution tools Prisma, Google Ads Manager (reporting), Comscore and DoubleVerify
- Expert in data management (able to organize large volumes of Excel data - Pivot Tables)
- Possess a strong ability to prioritize and handle multiple tasks with flexibility
- Effective verbal and written communication skills with ability to present in a clear and actionable way
- Experience in and working knowledge of Ad Operations (tagging, ad serving, reporting, etc.)
- Bachelor's Degree preferred
- 1-2 years of experience in Media Strategy or Planning, with emphasis on Digital Media
Compensation
- Yearly Compensation $70,400 Salary and Benefits Actual base salary is determined upon factors such as experience, qualifications, training, certifications, and internal equity.
Equal opportunity
- All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.
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