Ipsen
Associate Director, HCP Marketing, Rare Disease
Cambridge (US) · Director
Sponsorship not specified$194k-$220kDetected 16 days ago
Stakeholder ManagementContent MarketingFDA RegulatoryResearchLeadershipCommunicationCollaboration
About the role
- Title: Associate Director, HCP Marketing, Rare Disease / PBC Company: Ipsen Biopharmaceuticals Inc.
- About Ipsen: Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience.
- Supported by nearly 100 years of development experience, with global hubs in the U.S., France and the U.K, we tackle areas of high unmet medical need through research and innovation.
Responsibilities
- Lead key initiatives to implement Peer to Peer tactical plan
- Develop and monitor KPIs for brand tactical plan and communicate performance vs leading and lagging indicator to Rare Disease leadership
- We build a workplace that champions human-centric leadership and fosters a culture of collaboration, excellence and impact.
- Rare disease field leadership to provide support with sales force execution and gain feedback and insights to adjust and enhance materials / messages
- The value we place on different perspectives and experiences drives our commitment to inclusion and equal opportunities.
- This means we also want to help you perform at your best when applying for a role with us.
- If you require any adjustments or support during the application process, please let the recruitment team know.
Nice to have
- Incorporate insights from primary and secondary research into development of field promotional tactics
- Share leadership responsibilities for regular cross-functional meetings including congress planning, bureau operations and brand team meetings
- Work with advanced analytics to ensure appropriate understanding and implementation of brand strategy.
- At least 10 years of Biopharma commercial experience
- minimum 5 years of pharmaceutical or biotechnology commercial marketing experience
- Successful launch experience in the rare or specialty categories
- Sales or field-based experience strongly preferred
- Strong communication and interpersonal skills along with the ability to influence others
Skills
- Development & execution congress marketing plans & materials
- Speaker bureau content strategy, training, execution & ongoing management
- Advisory board planning and execution
- Amplify peer to peer messaging through multichannel engagement tactics
- Contribute to Brand Planning and Tactical Plan development for the Rare Disease portfolio
- Ensure compliant execution of all promotional activities
Compensation
- The annual base salary range for this position is $193,500 - $220,000
- The pay range displayed above is the range of base pay compensation within which Ipsen expects to pay for this role at the time of this posting.
- Individual compensation within this range depends on a variety of factors, including, but not limited to, prior education and experience, job-related knowledge and demonstrated skills.
Benefits
- Ipsen also provides parental leave, paid time off, a discretionary winter shutdown, well-being allowance, commuter benefits, and much more.
Company info
- Ipsen Biopharmaceuticals Inc.
- About Ipsen:
- Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience.
- Our passionate teams in more than 40 countries are focused on what matters and endeavor every day to bring medicines to patients in 88 countries.
- At Ipsen, every individual is empowered to be their true selves, grow and thrive alongside the company's success.
- Join us on our journey towards sustainable growth, creating real impact on patients and society!
- For more information, visit us at https://www.ipsen.com/ and follow our latest news on LinkedIn and Instagram.
- Job Description:
- The Associate Director, HCP Marketing, Rare Disease is a key role on the Rare Disease Commercial Team.
- The candidate will support U.S. marketing initiatives and key promotional activities to help the Rare team achieve near-term revenue goals and support the ongoing successful launch in rare disease.
- will encompass traditional HCP marketing as well as peer to peer marketing activities (congresses & speaker bureau), brand planning, development of marketing materials and messages for multichannel engagement focused on advisory boards, educational programs and KOL engagements.
- The role will include execution of both personal and non-personal promotional tactics.
Equal opportunity
- Ipsen is an equal opportunity employer that strictly prohibits unlawful discrimination.
This listing is sourced directly from Ipsen's careers page and normalized into a canonical job model.