Pair Eyewear

Organic Social & Community Manager

New York, NY

Sponsorship not specified$100k-$120kDetected 17 hours ago

AlgorithmsProject ManagementContent MarketingContent CalendarsCRMCadenceCollaboration

About the role

The pay range for this position is expected to be between $100,000 - $120,000 and will depend on your skills, qualifications, and experience.

Own strategy, planning, and publishing across all organic social channels (Instagram, TikTok, Facebook, and emerging platforms)
Build and manage a monthly content calendar aligned to product drops, licensed collection launches, seasonal moments, and brand tentpoles
Partner with the creative team to brief and develop channel-native content - from polished brand assets to lo-fi, UGC-style formats - ensuring every post earns its place in the feed
Own the community inbox: respond to comments, DMs, and mentions across all platforms with speed, warmth, and brand voice consistency
Build systems and playbooks for community engagement - from customer care escalations to proactive community outreach
Collaborate with marketing & creative teams to source and manage a pipeline of UGC creators and micro-influencers who authentically align with Pair's audience and aesthetic
Build a repurposing workflow with the Creative team that moves top organic and UGC content into paid social efficiently
Partner with the creative & paid social team to share high-performing organic content and community signals that inform ad creative
Collaborate with the retention and email teams to ensure community-driven moments (drops, contests, member milestones) are amplified across channels
Coordinate with the marketing, product and creative teams on licensed collection rollouts, ensuring organic social content meets both Pair brand standards and partner style guides

4+ years of hands-on organic social and community management experience, ideally within the DTC space.

Additionally, this role might be eligible for discretionary short-term and long-term incentives.
We encourage all interested candidates to apply.
We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
You're analytical enough to care about the data and creative enough to not be paralyzed by it
You're a collaborative builder, excited to work cross-functionally in a fast-moving DTC environment where no two weeks look the same

Comfortable working within or alongside a creative/marketing/CRM teams to brief, review, and ship content at pace
Nice to Have
Experience at a brand with licensed partnerships or co-branded collaborations
Background managing community for a subscription or membership product
Comfort analyzing social performance data in tools like Sprout Social or native platform analytics
These considerations can cause your compensation to vary.
Pair is an equal opportunity employer.

The pay range for this position is expected to be between $100,000 - $120,000 and will depend on your skills, qualifications, and experience.

engaging with our loyal customers, engaged audience, amplifying authentic customer stories, and translating community signals into business insights.
Identify, engage, and cultivate relationships with Pair+ family, loyal customers, and organic advocates
At Pair Eyewear, we believe in placing our people at the center of everything we do.
We are dedicated to fostering a joyful and dynamic workplace, providing our employees with an environment where they can thrive and make a meaningful impact.
Pair is seeking an Organic Social & Community Manager to own and grow Pair's presence across Facebook, Instagram, TikTok and beyond.

e consideration for employment and will not be discriminated against on the basis of actual or perceived age, ancestry, citizenship, color, disability, familial status, family responsibilities, gender identity/expression

This listing is sourced directly from Pair Eyewear's careers page and normalized into a canonical job model.