Pelago

Creative Director, Growth

New York, NY · Director · Full-time

No sponsorship$200k-$230kDetected 27 days ago

A/B TestingGrowth MarketingPatient CareLeadershipCommunicationCollaboration

About the role

Pelago is the leading specialty substance use care provider, built on the belief that effective treatment means matching care intensity to what each member actually needs rather than defaulting to the most expensive intervention.
With Sona, our voice-first AI Mental Health Specialist, Pelago now applies that same clinically-driven model to mental health, pairing deep clinical expertise with technology to expand access without compromising care quality.
We believe technology should make clinical care more precise and more human, not replace the judgment behind it.

Own the campaign concepting process end-to-end, from identifying the insight (why this message, for this person, at this moment?) to translating it into a coherent campaign across email, direct mail, SMS, and the landing page.
You own the throughput of the creative process, not just the quality of the output.

Pelago has scaled to helping hundreds of employers and health plans and has already helped more than 750,000 members better manage their substance use.
If you're passionate about AI and making an impact on the health of others, join us and make it happen!

6+ years of creative experience, including at least 2 years in a lead or director role setting creative direction
Experience managing or directing a creative or content function, with direct reports preferred
Strong hands-on design execution across email, landing pages, direct mail, and digital campaigns
A portfolio demonstrating both strategic campaign thinking and high-quality execution
Data-driven creative instincts, with experience measuring performance and optimizing for conversion
Experience using AI tools within a creative workflow
Experience in B2C, B2B2C, health tech, benefits, or subscription environments preferred
Strong communication skills, with the ability to present and defend creative strategy to non-creative stakeholders
Generous and meaningful equity package
Full Medical, Dental, & Vision coverage
401k Plan
Unlimited PTO Policy, 10 paid holidays, & company wide "Me Time" Days
Paid maternity, paternity & new parent leave
Flexible working environment
Annual Learning and Development stipend to support continued learning and career development
Wellness Reimbursement Program
Access to Reproductive & Family Planning Care
Substance Use Support for employees and family members

This listing is sourced directly from Pelago's careers page and normalized into a canonical job model.