Prophet

Paid Search Specialist

Atlanta, Austin, Chicago

Sponsorship not specifiedDetected 21 days ago

SEMGoogle AdsGoogle AnalyticsLead GenerationExcelResearchCommunicationCollaborationMicrosoft Office

About the role

We are currently looking for a Paid Search Specialist to join our growing media team.
This role is ideal for someone who is detail-oriented, curious, and comfortable balancing hands-on campaign management with clear communication, collaboration, and strategic thinking.
Monitor campaign performance and compile data for reporting, surfacing trends, risks, insights, and optimization opportunities.

This person will support the planning, execution, optimization, and reporting of paid search campaigns across Google Ads, Microsoft Ads, and related platforms.
You'll manage campaigns across B2B and B2C clients with increasing independence, using data, testing, and search behavior insights to improve performance and connect paid search results to broader client business goals.
Manage the day-to-day execution and optimization of paid search campaigns across Google Ads and Microsoft Ads, supporting goals such as lead generation, ecommerce sales, qualified traffic, pipeline growth, and brand visibility.
Support campaign planning and setup, including keyword research, account structure, audience strategy, ad copy, bidding, budgets, and trafficking.
Maintain organized campaign documentation, budgets, timelines, pacing trackers, and optimization records.
Support conversion tracking, UTM governance, and tagging QA in partnership with analytics and operations teams.
Collaborate with media, analytics, creative, and client strategy teams to support integrated campaign execution.
Construct and deliver clear written and verbal communications with limited support. Manage assigned tasks consistently and flag timing, budget, performance, or scope issues proactively.

Bachelor's degree in Marketing, Advertising, Communications, Business, Analytics, or a related field.
Working knowledge of paid search setup, optimization, and reporting, including keyword strategy, match types, Responsive Search Ads, extensions, bidding strategies, audience targeting, and budget pacing.
Comfort with GA4, conversion tracking, UTM strategy, and basic tagging concepts.
Comfort with data and reporting tools
proficiency in Microsoft Office Suite, particularly Excel, required.
Experience with or willingness to learn AI-powered tools for analysis, research, workflow efficiency, and message development.
Strong attention to detail, effective communication skills, and the ability to produce polished, client-ready work with limited revisions.
A proactive, curious mindset with a team-first approach and a willingness to ask questions, test new ideas, and improve how work gets done.
Ability to manage multiple priorities across clients, timelines, and deliverables in a fast-paced agency environment.

3+ years of hands-on experience managing paid search campaigns across Google Ads and/or Microsoft Ads - agency or multi-client experience preferred.
Familiarity with Performance Max, Demand Gen, AI Max, or other evolving Google Ads campaign types is a plus.

This listing is sourced directly from Prophet's careers page and normalized into a canonical job model.