Abbott
Senior Brand Manager, Product Launch and Patient Support Programs
United States - California - Alameda · Senior
Sponsorship not specified$131k-$261kDetected 1 day ago
Product ManagementStakeholder ManagementCRMHRISMedical DevicesCollaboration
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odds of building a lasting career here
37Unrated
Cap-exempt (no lottery)0
Sponsors this role0
Entry-level history0
PERM / green-card track0
Lottery odds (Level IV)94
Fits your clock70
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About the role
- We're revolutionizing the way people monitor their glucose levels with our new sensing technology.
- Translate insights into clear action plans that continuously improve patient experience
- Product & Digital CRM Lifecycle Ownership:
Responsibilities
- Patient Support Program Strategy & Field Engagement:
- Own go-to-market strategy, positioning, and value proposition
- Drive alignment across CRM, analytics, HCP, and sales force teams
- Patient Support Program Performance & Optimization:
- Develop and enhance performance tracking and reporting
- Drive and monitor patient adoption, engagement, and retention
- Own commercialization of product launches and digital updates within US CRM Program
- Manage product lifecycle transitions and enhancements
- Manage budgets and resources
- Lead agencies and external partners
Requirements
- Bachelors Degree with at least 4-6 years of experience in in multichannel CRM or MBA with 1-3 years of related experience
- Experience working with field teams and HCPs
Nice to have
- Experience managing agencies
- Successful product and digital adoption
- Strong cross-functional alignment
- What Success Looks Like
- Abbott is an Equal Opportunity Employer, committed to employee diversity.
- Connect with us at abbott.com, on LinkedIn at https://www.linkedin.com/company/abbott-/, and on Facebook at https://www.facebook.com/AbbottCareers.
- The base pay for this position is
- Product Management
Skills
- Abbott is a global healthcare leader that helps people live more fully at all stages of life.
- Our 115,000 colleagues serve people in more than 160 countries.
- Develop tools, resources, and activation plans
Compensation
- The base pay for this position is
Benefits
- Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
- An excellent retirement savings plan with a high employer contribution.
- Tuition reimbursement, the Freedom 2 Save student debt program, and FreeU education benefit - an affordable and convenient path to getting a bachelor's degree.
Equal opportunity
- Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.
- EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdf
- EEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf
This listing is sourced directly from Abbott's careers page and normalized into a canonical job model.