Freshworks

Freshworks

Senior Director, Marketing Intelligence & Decision Science

San Mateo, CA, United States · Director

Sponsorship not specified$255k-$315kDetected 35 days ago
Machine LearningData EngineeringData ScienceA/B TestingAccessibilityMarketing AnalyticsCRMPipeline ManagementForecastingPerformance ManagementLeadershipCommunication

About the role

  • Company Description Organizations everywhere struggle under the crushing costs and complexities of "solutions" that promise to simplify their lives.
  • Software is a choice that can make or break a business.
  • Business software has become a blocker instead of ways to get work done.

Responsibilities

  • Come build it with us.
  • To create a better experience for their customers and employees.
  • Create better or worse experiences.
  • Freshworks Inc. builds uncomplicated service software that delivers exceptional employee and customer experiences.
  • Our people-first approach to AI eliminates friction, helping businesses reduce complexity, lower cost-to-serve, and deliver faster, more human support through enterprise-grade yet easy-to-use CX and IT solutions.

Requirements

  • 12+ years of experience across Marketing Analytics, Revenue Intelligence, Decision Science, GTM Strategy, Business Intelligence, or related disciplines within complex B2B SaaS or enterprise technology environments
  • Proven experience leading and modernizing high-performing analytics, intelligence, or performance measurement organizations
  • Demonstrated ability to translate complex business and performance data into clear executive insights, recommendations, and action plans
  • Strong understanding of modern GTM and marketing data ecosystems including CRM, MAP, BI, CDP, data warehouse, and AI platforms
  • Experience partnering closely with Marketing, Sales, Finance, RevOps, IT, and Data Engineering teams to establish trusted data foundations and scalable intelligence infrastructure
  • Familiarity with advanced analytics, predictive modeling, segmentation, funnel optimization, and AI-enabled workflows and automation
  • Strong systems-thinking mindset with the ability to connect strategy, operations, data, technology, and business outcomes
  • Exceptional executive communication and storytelling skills with the ability to influence senior stakeholders and represent business performance at the executive level
  • High business acumen with strong understanding of SaaS funnel mechanics, pipeline management, revenue models, and GTM performance drivers

Nice to have

  • Translate complex performance trends into clear business narratives, risks, opportunities, and actionable recommendations
  • Establish proactive performance monitoring and early warning systems to identify emerging trends and business risks
  • Establish scalable experimentation and measurement frameworks to improve business decision-making and performance optimization
  • Define the business logic, measurement strategy, semantic layers, and intelligence frameworks that power executive reporting and operational decision-making
  • Improve data quality, transparency, accessibility, and confidence across Marketing and GTM performance reporting
  • Help shape the future-state intelligence ecosystem across CRM, MAP, BI, CDP, warehouse, and AI platforms
  • Ensure scalable and sustainable infrastructure without duplicating or overstepping core IT ownership
  • Modernize WBR, MBR, and QBR processes to improve executive visibility, decision-making, accountability, and alignment

Skills

  • Compensation is based on a variety of factors including but not limited to location, experience, job-related skills, and level.

Compensation

  • The annual base salary range for this position is $255,000 - $315,000 Base Salary.

Benefits

  • With a fresh vision for how the world works.

Company info

  • We are committed to providing equal opportunity and believe that diversity in the workplace creates a more vibrant, richer environment that boosts the goals of our employees, communities, and business.
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This listing is sourced directly from Freshworks's careers page and normalized into a canonical job model.