BetterUp

Principal Product Designer, Core

Austin, TX · Principal

Sponsorship not specified$250k-$320kDetected 92 days ago

FigmaUX ResearchDesign SystemsProduct StrategyRecruitingResearchLeadershipCommunicationCollaborationMentoring

About the role

BetterUp is looking for a Principal Product Designer to join our Design team and shape the future of human transformation at scale.
This is a rare opportunity to work at the highest individual contributor level in Design-owning domain-level craft, strategy, and systems thinking across BetterUp's core product experiences.
Reporting to the VP of Product Design, you will set the bar for design excellence, influence cross-functional direction, and help define what it means to build a world-class human-AI product.

Drive design quality and craft standards across the product, raising the bar for the entire Design org through rigorous critique, deep collaboration, and principled decision-making
Partner closely with Product, Engineering, and Research to shape roadmaps from the earliest stages-bringing design perspective to problem framing, not just solutions
Lead complex, ambiguous design challenges from 0→1 and 1→n, navigating organizational complexity with clear thinking and strong point of view
Build and maintain scalable design systems and foundational patterns that enable speed and coherence across teams
Mentor and elevate senior designers, providing thoughtful feedback that develops taste, confidence, and craft
Influence VP-level and executive stakeholders with clarity and conviction, earning trust as a thought partner on product and design strategy
Represent the design function in cross-functional planning, helping align design investment with company priorities
10+ years of product design experience, including time at a consumer or B2B SaaS company where design played a central role in product strategy
A portfolio that demonstrates exceptional craft, systems thinking, and the ability to operate across the full design spectrum-from early concept to polished execution
Proven track record of leading complex, multi-year design initiatives with measurable impact on product outcomes and user experience

At BetterUp, we are committed to living out our mission every day and that starts with providing benefits that allow our employees to care for themselves, support their families, and give back to their community.
Medical, dental, and vision insurance
Flexible paid time off
Learning and Development stipend

This listing is sourced directly from BetterUp's careers page and normalized into a canonical job model.