CookUnity
Performance Creative Director
United States (Remote) · Director
Sponsorship not specified$180k-$240kDetected 23 hours ago
LLMsA/B TestingCRMGrowth MarketingPerformance MarketingResearchLeadershipCommunicationCollaboration
About the role
- This role reports to the Head of Growth and operates at the crossroads of strategy, creative, and technology.
- Creative strategy is your core: you understand audiences deeply, know what makes ads convert, you are obsessed with testing and can navigate the nuances of different formats.
- Working closely with the Growth Marketing team, you'll turn strategic priorities into scalable creative systems, testable concepts, and high-performing assets.
Responsibilities
- Develop frameworks for high-performing creative territories and connect data, testing insights, and customer behavior to new creative opportunities.
- Build CookUnity's AI Creative Engine: Design the end-to-end AI-assisted creative system, including workflows, prompt libraries, guardrails, asset databases, and tool stacks.
- Build repeatable systems that transform big ideas into scalable, test-ready assets.
- Partner with Production and Studio teams to balance AI workflows with traditional craft, and collaborate with technical teams to translate creative needs into tools and automated solutions.
- Creative Quality & Brand Integrity: Maintain a high bar for taste, clarity, and craft across all assets, whether AI-assisted or human-made. Ensure CookUnity's creative expression remains chef-driven, high-quality, and emotionally resonant.
Requirements
- 7+ years of experience in creative strategy or marketing leadership roles with a track record of innovation.
- 2+ years of hands-on experience with generative AI and creative technology tools (e.g., Midjourney, Runway, Google Veo 3, Kling AI, ElevenLabs, Adobe Firefly, Stable Diffusion, HeyGen, N8N).
- Strong understanding of performance marketing, brand storytelling, and content operations.
- Ability to translate complex technology into scalable creative systems.
- 🗓️ 5- year Sabbatical: After 5 years with CookUnity, you get a 4-week paid sabbatical
- Exceptional communication, presentation, and organizational skills.
- Entrepreneurial mindset with comfort in fast-paced, evolving environments.
- Deep curiosity for AI, creativity, and human-machine collaboration.
- Who You Are
- Visionary and pragmatic: able to think boldly while building systems that scale. Highly collaborative with strong cross-functional influence. Passionate about creativity, culture, and emerging technology. A hands-on problem solver who balances data with intuition. Resilient, adaptive, and energized by experimentation.
- Learn More About CookUnity
- We believe great leadership starts with alignment on vision, values, and ways of working. To give you deeper insight into who we are and what we're looking for, we invite you to explore: CookUnity's Leadership Principles - The values and behaviors that guide how we operate, collaborate, and scale.
- We hope this provides valuable insight into our culture and product vision. If this excites you, we'd love to connect!
Nice to have
- Experience working in startups, high-growth environments, or tech companies.
- Preferred: Experience working in startups, high-growth environments, or tech companies.
Skills
- Integrate AI across formats-research, image, video, motion, and sound-while maintaining quality, consistency, and brand alignment.
- Use AI to accelerate creation without replacing craft, from rapid prototyping to advanced experimentation.
Compensation
- All final pay rates will be determined by candidates experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data.
- Pay Range for this position
- $180,000 - $240,000 USD
Benefits
- 🩺 Health Insurance coverage
- 📈 We grow, you grow: Stock Options Plan granted on Day 1
- 🌟 Eligible for a bi-annual performance bonus
- ⛱ Unlimited PTO
- 🐣 Paid Family leave
- 🕯 Compassionate Leave: 3-5 days each time the need arises
- 🧘🏽♀️ Wellness perks: access to fitness subsidies to build a healthy lifestyle
- All final pay rates will be determined by candidates experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data.
Company info
- Food has lost its soul to modern convenience.
- And with it, it has lost the power to nourish, inspire, and connect us.
- So in 2018, CookUnity was founded as the first-of-its-kind platform that connects the world with the source of truly great food: chefs.
- Today, CookUnity delivers 50 million meals a year from the industry's best chefs to homes all over the country.
- Ready-to-eat.
- And crafted with the passion that nourishes body and soul.
- Unwilling to stop there, CookUnity is expanding beyond delivery to become an ever-innovating marketplace focused on our singular mission: empower Chefs to nourish the world.
- If that mission has you hungry in more ways than one, you've found the right job posting.
- enterprise access to ChatGPT and Claude to help you work smarter and grow faster.
- 👩🏾🏫 Personalized Spanish coach
- 🚀 Awesome opportunity to join a company that is looking to change how we eat and how chefs work!
- Creative Strategy for Growth Partner with the Growth Marketing team to shape and execute creative strategies across performance channels-Meta, TV, direct mail, YouTube, email, and landing pages-ensuring every concept resonates with real customers.
Equal opportunity
- CookUnity is an Equal Opportunity Employer.
Visa & Work Authorization
- for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, citizenship status, protected veteran status, genetic information, or physical or mental disability
Apply directly at CookUnity →Create a free account for alerts like thisView CookUnity immigration profile
This listing is sourced directly from CookUnity's careers page and normalized into a canonical job model.