Pager Health

Pager Health

Marketing Operations Manager

US - Remote

Sponsorship not specified$120k-$125kDetected 1 day ago
A/B TestingProject ManagementSEMEmail MarketingHubSpotSalesforceCRMPerformance MarketingSalesLead GenerationWordPressCommunicationCollaboration

About the role

  • The ideal candidate combines hands-on expertise in digital marketing, marketing automation, CRM setup and integration, and performance analytics with strategic thinking.

Responsibilities

  • Own the administration, optimization, and governance of our primary marketing platforms (e.g., HubSpot) and their integration with our CRM (e.g., Salesforce).
  • Lead marketing automation strategy, including nurture programs, lead routing, scoring, list hygiene, segmentation, and lifecycle management for complex buying groups.
  • Oversee the optimization of our WordPress site lead capture, including landing page creation, A/B testing, user journey mapping, and conversion rate improvements.
  • Partner with Sales team to improve lead management processes and reporting.
  • Own and execute all email marketing campaigns, sends, testing, and optimization.
  • Support account-based marketing programs through audience targeting, campaign execution, and reporting.
  • Build audience segments and nurture programs that drive engagement and pipeline growth.
  • Build and maintain HubSpot multi-touch attribution models and dashboards, and reporting that measures campaign, channel, and full-funnel performance.
  • Own digital demand generation programs across paid search, paid social, display, retargeting, and other acquisition channels.
  • Manage technical setup, execution, optimization, and reporting.

Requirements

  • 5+ years of dedicated marketing operations experience, with a strict requirement for B2B experience navigating complex, long sales cycles and multi-stakeholder buying journeys.
  • Expertise with marketing automation and CRM integrations
  • HubSpot certification required.
  • Hands-on experience with Braze or similar customer engagement platforms.
  • Strong understanding of B2B lead generation, lead management, nurture strategies, and funnel optimization.
  • Experience supporting account-based marketing programs.
  • Experience leveraging third-party marketing and prospecting data, including ZoomInfo or similar platforms.
  • Strong analytical skills with experience building dashboards and translating data into action
  • strong attention to detail.
  • WordPress site optimization and conversion rate testing experience.
  • Experience working in healthcare, health tech, SaaS, or other B2B technology environments preferred.
  • Excellent project management, communication, and cross-functional collaboration skills.

Nice to have

  • Experience owning and optimizing paid digital marketing programs
  • Google Ad and LinkedIn Ads certifications preferred.
  • Bachelor's degree in Marketing, Business, Communications, or related field preferred.

Compensation

  • In accordance with the Pay Transparency laws the salary range for this position is $120,000 to $125,000.

Benefits

  • Pager Health℠ redefines how members navigate to care and wellness, validated by clinicians and powered by AI.
  • Pager Health partners with leading payers, providers and employers representing more than 26 million individuals across the United States and Latin America.
  • The compensation package includes medical, dental, vision, financial, generous PTO, stipends for professional development, and wellness benefits.
  • At Pager Health, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent.
  • We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
  • Please be aware that all official communication from Pager Health regarding employment opportunities will originate from email addresses ending in @pager.com or @pagerhealth.com.
  • If you receive an email purporting to be from Pager Health that does not adhere to this format, please do not respond and report it to security@pager.com.
  • Pager Health is committed to protecting the privacy and security of your personal information

Company info

  • You will be part of a remote-first, dynamic and tight-knit team that embraces the challenges and opportunities that come with being part of a growth company.
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This listing is sourced directly from Pager Health's careers page and normalized into a canonical job model.