Bespoke Post
Strategist, Growth Marketing
New York
Sponsorship not specified$70k-$85kDetected 102 days ago
SparkSEMGrowth MarketingPerformance MarketingForecastingExcelPerformance ManagementSensorsShopifyCollaboration
About the role
- We're hiring a Marketing Strategist who will sit across both Bespoke Post and Halfday.
Responsibilities
- Drive Paid Social Growth. Plan and manage a multi-million-dollar performance budget across Meta, Pinterest, and other channels. Continuously refine creative, audiences, bidding, and funnel strategy to hit ROAS targets.
- Develop Landing Pages: Independently create and test custom landing pages in Shopify to test across relevant growth channels and iterate on learnings.
- Integrate Attribution & Incrementality. Make decisions grounded in data using MMM/modeled attribution and experiment design (geo tests, holdouts, post-purchase surveys).
- Build Out Tactical Testing Agenda. Design A/B Tests, execute cross-channel lift studies, and report back on learnings to the wider organization.
- Report, Forecast, and Align. Own daily growth metric reporting, budget forecasting, and weekly performance readouts. Communicate insights clearly to leadership.
- Identify Creative Needs. Collaborate directly with the Growth Creative team to identify gaps, opportunities, and specific deliverables for Paid Social and Video campaigns.
- Collaborate on social & influencers. Partner with the social team to align organic content and creators with growth objectives
- build programs that generate both revenue and brand equity.
- Familiarity with Shopify to merchandise and build landing pages, configure offers/discounts/bundles, and partner with dev team on CVR optimization opportunities.
Requirements
- Excel/Sheets proficiency, Shopify analytics
- Proven ability to use AI for measurable efficiency gains, task automation, website/tool prototyping, or accelerating execution
Nice to have
- Experience in travel/outdoor, bags/luggage, retail, or adjacent categories.
- Success launching new products and scaling evergreen SKUs.
- Tools you'll likely use here:
Compensation
- 2-4 years in DTC growth/performance marketing with proven ownership of $2M+ annual budgets and full-funnel strategy.
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This listing is sourced directly from Bespoke Post's careers page and normalized into a canonical job model.