M Booth

M Booth

Vice President/Vice President Group Manager, Culture + Connection - Brand Marketing Group

New York, NY · Exec

Sponsorship not specified$136k-$165kDetected 48 days ago
Influencer MarketingNegotiationBudgetingCollaboration

About the role

  • And we have a bold belief that our work can and should contribute to an equitable world.
  • Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation.
  • As we look to the future we believe Only the Bold will make a lasting impact and change.

Responsibilities

  • Lead top consumer brands in food, beauty, beer, luxury spirits or beverages brands that activate in culture, from Aspen to Art Basel, Coachella to F1 and the US Open
  • Be client relationship lead, and serve as a trusted voice and advisor
  • Develop strategic recommendations and sell-in programming
  • Manage a team and all workflow across the full account, including overseeing all programs and managing the budgeting and staffing of the business
  • Strengthen relations with and bring relevant tastemakers, brand partners and influencers in to the fold of brands on an programmatic and ad hoc basis
  • Report on competitive brand and lifestyle trends to clients; demonstrate ability to be nimble and develop one-of-a-kind "ways in" for brands harnessing these trends
  • Proven ability to lead projects, communicate effectively, think strategically and build of-the-moment and future-forward collaborations that transcend culture
  • There will also be in person opportunities for you to connect with others who live in your hub to collaborate and work together.

Requirements

  • A critical thinker who goes beyond the surface level, and has exceptional problem-resolution skills, including the ability to think creatively and outside the box
  • Experience with tastemaker/influencer ID, negotiation and activation management
  • The ideal candidate will have a solid foundation in consumer marketing specifically: traditional public relations, large integrated programming, social strategy, and influencer marketing (paid and organic)
  • Bachelor's Degree
  • Ability to travel and be in person with clients in their office, at events, and activations (this is required)

Compensation

  • (Please note: Actual title and compensation will be determined based on factors such as relevant experience, skills, and qualifications.

Benefits

  • Family Leave, Well-Being Programs, and Commuter Benefits
  • New hires are typically brought into the organization between the minimum to midpoint of the salary range posted depending on qualifications, internal equity, and the budgeted amount for the role.)
  • Our Flexible Work Policy:
  • Comprehensive health care and wellness plans for your entire family

Company info

  • At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action.
  • We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.
  • Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today's world BOLD moves everything we do.
  • Who You Are
  • We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace.
  • From culture to creative, in today's world BOLD moves everything we do.
  • An energetic and dynamic culture connoisseur
  • A strong networker with relationships that span fashion, food/bev, luxury, entertainment, sports, art, etc.
  • Your finger on the pulse and an expert in how to tap into what's trending and drive buzz and conversation for brands in quick turn, exciting ways
  • Out on the scene and ready to connect dots and develop the relationships that matter
  • A client whisperer who doesn't just do what's asked by your clients but is a true partner, guiding them by identifying and developing programs around their biz needs while establishing trust and collaboration between our team and theirs

Equal opportunity

  • equal opportunity employer.
Apply directly at M Booth →Create a free account for alerts like thisView M Booth immigration profile

This listing is sourced directly from M Booth's careers page and normalized into a canonical job model.