The Weather Channel
Media Manager
New York, NY, United States · Director
Sponsorship not specifiedDetected 4363 days ago
Communication
About the role
- Headquartered in Cobb County since 1982, The Weather Channel brand has connected millions of consumers by providing the most accurate weather forecasts, 24 hours a day.
- Seen in more than 100 million U.S. households, The Weather Channel network is one of the most widely-distributed cable networks.
- The Weather Channel online reach 60 million unique Web consumers each month.
Requirements
- 2-5 years of experience in digital media industry and strong understanding of digital ecosystem
- Experience with both micro and macro level campaign and marketing mix optimization
- Experience with multivariate testing
- Experience working cross-functionally internally and with both agency & client-side teams
Company info
- Company Description
- The Weather Channel is the world's leading cross-platform media company with a portfolio that includes The Weather Channel television network, TWC digital (weather.com, mobile and tablet applications) and Weather Services International (WSI).
- This includes 32 million consumers monthly through weather.com on mobile Web and mobile apps.
- TWC has the No.1 app on all smartphones and is the second most used app on all smartphones.
- WSI provides business-to-business weather services to media, aviation, marine and energy sectors.
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This listing is sourced directly from The Weather Channel's careers page and normalized into a canonical job model.