SALT XC

Sr. Associate, Programmatic Media Buyer

United States · Senior

Sponsorship not specifiedDetected 40 days ago

Performance ManagementHRISCommunicationPublic SpeakingOrganizational Skills

About the role

C&C is purpose-built to bring a marketer's mentality to today's dynamic media landscape.
And-at C&C-we treasure a candid, ask-the-right-questions, get-it-done attitude that's at the heart of our fast-moving and collaborative team culture.
We're a flexible, balanced, self-driven workplace.

Implement campaign setup including audience, campaign and ad group creation.
Manage and optimize campaigns inflight including adjustments to campaigns and ad groups for delivery and performance.
Monitor budget pacing and implement reallocations between ad groups and campaigns.
Partner with analytics and data teams to facilitate consolidated campaign reporting.
Lead troubleshooting and platform-related issue resolution, staying current with platform updates, beta opportunities, and best practices across major retail media networks.

1-3+ years of experience in digital media, with at least 3 years of hands-on experience managing retail media campaigns.
Expertise in WMC Audiences including behavioral and advanced targeting, customer attributes and shopping journey.
Hands-on experience with self-service WMC display media buying.
Proven track record of cross-channel media expertise, including search, programmatic, and display.
Strong understanding of bid strategies, audience segmentation, and attribution models within retail media networks.
Strong ability to translate data insights into strategic recommendations for optimizations and media mix improvements.
Strong client communication and presentation skills, with the ability to simplify complex media strategies for non-technical stakeholders.
Bachelor's degree in Marketing, Advertising, Business, or a related field.

Craft & Commerce (C&C) is an integrated media agency that connects growth science, media strategy, and modern measurement to help our partners create greater marketing impact and grow with confidence.
The result is an expert, senior-level team that approaches media not as an agency, but as a business stakeholder committed to one thing: helping our partners outshine the competition through smarter, more agile planning and buying.
Our secret sauce is the marriage of marketing effectiveness science and business impact measurement, together guiding us in balancing brand and performance, and translating data into actionable media strategies and hands-on campaign management.
We are seeking a hands-on, data-driven Buying Associate to lead onsite media execution and optimization across select retail media networks.
This role is ideal for a strategic yet executionally strong media leader who has direct experience managing self-service retail media platforms across a variety of retailers--primarily Walmart, secondarily Kroger and Target--and is comfortable guiding a team while staying actively involved in campaign setup, optimization, and analysis.
The right candidate will join us remotely from a place that makes you happy.

This listing is sourced directly from SALT XC's careers page and normalized into a canonical job model.