Sonar
Director of Product Marketing, AI
San Mateo, CA · Director · Contract
Sponsorship not specifiedDetected 9 days ago
Code ReviewGitCI/CDDevOpsLLMsAgentic AISalesCustomer SuccessResearchLeadershipCommunicationCollaborationPublic Speaking
About the role
- Sonar is driving the future of agent-centric software development.
- As the leader in AI code verification and governance, we solve a critical problem: ensuring that software generated by AI-assisted developers or autonomous agents is reliable, secure, and maintainable.
- We believe code verification is the critical missing link in the Agent-Centric Development Cycle (AC/DC).
Responsibilities
- Define and evangelize: Own the positioning and messaging hierarchy for the Sonar platform, grounded in customer outcomes rather than feature lists, and carry that narrative across every stage of the customer journey.
- Shape the AI narrative: Build Sonar's point of view on the AC/DC (agentic SDLC), including AI coding tools, coding agents, and LLM-generated code, based on hands-on use of tools like Claude Code, Cursor, GitHub Copilot, and Windsurf.
- Energize sales: Build and deliver enablement content and positioning that does more than inform the sales team. It should get them genuinely excited and confident to sell in AI-driven deals.
- Track the market: Maintain a sharp view of the competitive landscape across DevOps, AppSec, and AI tools, and turn that into input for product and sales strategy.
- Build analyst and PR relationships: Partner with communications on analyst briefings (Gartner, Forrester) and media relationships that reinforce Sonar's leadership in code quality and security.
- Sales enablement that lands: Experience building enablement programs that get sales teams excited to sell, not just trained on talking points.
- Energize sales: Build and deliver enablement content and positioning that does more than inform the sales team.
- Three anchor days - Mondays, Tuesdays, and Thursdays - create the collaboration rhythm that makes a hub office worth having.
Requirements
- Ability to connect technical detail to business value for both developers and executive buyers.
- The ideal candidate will:
- You are comfortable being the face of the product in front of a room.
Nice to have
- 10+ years in Product Marketing within DevOps, AppSec, or Enterprise Software, including 2+ years at Principal level or higher.
- Experience working closely with developers is a strong plus.
- Engineering degree or equivalent technical background preferred, with real understanding of the SDLC, CI/CD pipelines, and modern AI-native development.
- Proven leadership: 10+ years in Product Marketing within DevOps, AppSec, or Enterprise Software, including 2+ years at Principal level or higher.
- Technical depth: Engineering degree or equivalent technical background preferred, with real understanding of the SDLC, CI/CD pipelines, and modern AI-native development.
Skills
- This is not theoretical knowledge, it is practiced.
Benefits
- We value diversity, equity, and inclusion At Sonar, we believe that our diversity is our strength.
Company info
- A track record of delivering strong presentations directly to customers and speaking at AI coding or developer conferences.
- Present to customers and the market: Deliver compelling presentations directly to customers and prospects, and represent Sonar on stage at major AI coding and developer events as a recognized voice in the space.
- Public and customer-facing presence: A track record of delivering strong presentations directly to customers and speaking at AI coding or developer conferences.
- We are a global company that values and respects different backgrounds, perspectives, and cultures.
- We are committed to fostering a diverse and inclusive work environment where everyone feels valued and empowered to contribute their best.
Equal opportunity
- If you need any accommodation, please reach out to us at hiring@sonarsource.com.
This listing is sourced directly from Sonar's careers page and normalized into a canonical job model.