ReviveRX and Ways2Well
Senior Marketing Manager, B2B
Houston, TX · Senior · Contract
Sponsorship not specified$15k-$25kDetected 84 days ago
SEOSocial Media MarketingHubSpotSalesforceMarketoGoogle AnalyticsCRMSalesLead GenerationExcelFDA RegulatoryLeadershipCommunicationCollaboration
About the role
- The Senior Marketing Manager will serve as the architect of ReviveRx's integrated B2B marketing strategy.
- This includes leading efforts across sales enablement, digital channels, product marketing, content development, and events.
- This leader will work in close partnership with our sales, clinical, and leadership teams to ensure that every marketing initiative is aligned to pipeline growth, customer acquisition, and measurable business impact.
Responsibilities
- Build & Execute the B2B Marketing Strategy
- Develop and lead an integrated B2B marketing strategy across key channels, including sales enablement, website, email, events, and social
- Align marketing efforts to drive qualified lead generation, customer acquisition, and pipeline growth
- Partner closely with sales to ensure alignment on priorities, targets, and conversion strategies
- Own Sales Enablement
- Create best-in-class sales tools, including product guides, digital toolkits, and training materials
- Lead Product Marketing & Content Development
- Build and implement a content governance and review system to ensure consistency, quality, and compliance
- Partner with clinical and R&D teams to ensure all content is accurate, credible, and evidence-based
- Develop integrated campaigns to maximize pre, during, and post-event engagement
Requirements
- Strong experience in sales enablement and go-to-market strategy
- Experience working in fast-paced, high-growth environments
Nice to have
- Experience marketing compounding pharmacy, specialty pharmacy, or nutraceutical/supplement products
- Experience with CRM and marketing automation platforms such as HubSpot, Salesforce, or Marketo
- Proficiency with digital marketing tools including Google Analytics, SEO platforms, and social media management tools
- Bachelor's degree in Marketing, Communications, Business, or a related field
- MBA or advanced degree a plus
- Experience managing external agencies, contractors, or freelance creative talent
- Primarily sedentary role with extended periods of working at a computer workstation
- Frequent virtual collaboration via video conferencing platforms
Compensation
- Occasional travel required for trade shows, conferences, company events, and sales team meetings, estimated 15–25% annually
Benefits
- Lead the strategy and execution of events, including trade shows, webinars, and educational programs
- 6-10+ years of experience in B2B marketing, ideally within healthcare, pharma, biotech, or related industries
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