Procter & Gamble

Senior Social Media Strategist & Creator

BOSTON GO & TECH CENTER · Senior · Full-time

No sponsorship$110k-$165kDetected 30 days ago

AlgorithmsSEOVideo ProductionCommunication

About the role

Job Location BOSTON GO & TECH CENTER Job Description This is an opportunity to redefine how iconic brands appear in Social.
Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.
We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Design and produce content engineered for distribution signals
Build repeatable content frameworks (hooks, formats, storytelling structures) that increase the probability of algorithmic amplification
Develop multiple creative variations to test what the algorithm rewards vs. what it suppresses
Concept, create, and publish platform-native content across TikTok, Instagram, YouTube Shorts, and emerging formats
Own execution from idea → production → publishing → iteration
Identify key performance drivers and optimize for reach/impressions
Identify key performance drivers and optimize for reach/impressions; engagement rate; conversion signals.
Partner with media teams to align creative with audience targeting; creative fatigure mitigation.

Bachelor's degree in Marketing, Communications, or related field
Strong understanding of social media algorithms
for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location, role, degree/credentials, relevant skill set, and level of relevant experience.
Procter & Gamble participates in e-verify as required by law.
Experience with video editing and content production tools

At P&G compensation decisions are dependent on the facts and circumstances of each case.
Total rewards at P&G include salary + bonus (if applicable) + benefits.
Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.

Translate product benefits and brand messaging into simple, compelling, scroll-native storytelling

This is an opportunity to redefine how iconic brands appear in Social.
We are seeking a hybrid creator, strategist, and performance thinker who understands that content success is driven as much by platform mechanics as it is by creative quality.
This role sits at the intersection of creative storytelling and algorithm mechanics, and is part of a fast-paced, in-house creative studio environment.
You will be responsible for developing and executing content that is engineered for distribution; optimized in real time; rooted in audience behavior; connected to business outcomes.

This listing is sourced directly from Procter & Gamble's careers page and normalized into a canonical job model.