Crunchyroll
Brand Marketing Senior Manager
Los Angeles, California, United States · Senior
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odds of building a lasting career here
Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
Personalize to your clock →H-1B wage level
the lottery is wage-weighted — each level is one more entry
$4,602 more — $151,902 — moves this role to Level II and 2 lottery entries. That figure is inside the range the employer already advertised.
Based on the DOL prevailing wage for this occupation and worksite, a base salary of $151,902 would place this position at wage Level II. That figure is within the posted range, and I'd like to target it. This role classifies under "Marketing Managers" for prevailing-wage purposes.
DOL prevailing wage, 2026-27 wage year · Marketing Managers (11-2021) · Los Angeles-Long Beach-Anaheim, CA. Wage level is derived by USCIS from the offered wage, occupation and worksite; the occupation shown is inferred from the job title.
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from this employer's Department of Labor filings
Files H-1B transfers
Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.
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About the role
- You will be turning brand and business priorities into campaign strategies, guiding execution across teams and agencies, and measuring results by leading through expertise and influence.
- This is an individual contributor position.
- Use research, brand-health data, audience behavior, and cultural insights to identify opportunities and improve campaign decisions.
Responsibilities
- As the Brand Marketing Senior Manager, you will lead integrated brand campaigns that strengthen our position, deepen fan affinity, and support growth across markets.
- Own the strategy, planning, execution, and measurement of assigned global or multi-market brand campaigns.
- Develop briefs that define the audience, consumer insight, positioning, objectives, channel approach, budget considerations, and measures of success.
- Partner with Creative, Regional Marketing, Social, Communications, Partnerships, Product Marketing, Content, Growth, and other teams to deliver cohesive campaigns.
- Direct assigned agency work, manage campaign timelines and approved investments, and resolve delivery issues within established decision-making authority.
- The Brand Marketing team shapes how Crunchyroll shows up to fans around the world, turning brand and business priorities into integrated campaigns that build affinity and support growth.
- We partner closely with Creative, Regional Marketing, Social, Communications, Partnerships, Product Marketing, Content, and Growth to deliver connected, culturally relevant work across markets.
- Support program for new parents
Nice to have
- 8+ years of experience in brand, integrated, or consumer marketing, including ownership of complex cross-functional campaigns.
- Experience turning business priorities and consumer insights into clear strategies, creative briefs, and measurable plans.
- Experience with global or multi-market campaigns and the ability to balance brand consistency with local relevance.
- Experience leading ambiguous projects.
- Ability to influence stakeholders without formal authority and communicate recommendations to senior leaders.
- Experience managing approved budgets.
- Experience in anime, entertainment, gaming, or another category with highly engaged fan communities is highly preferred.
Compensation
- The Pay Range for this position is listed.
Benefits
- Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
- Flexible time off policies allowing you to take the time you need to be your whole self.
- Generous medical, dental, vision, STD, LTD, and life insurance
- Health Saving Account HSA program
- Health care and dependent care FSA
- Employer paid commuter benefit
- The range listed is just one component of Crunchyroll's Total Rewards offerings for employees.
- Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.
Company info
- About Crunchyroll
- Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community.
- We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave.
- Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it's powered by the anime content we all love.
- Join our team, and help us shape the future of anime!
- 401(k) plan, with employer match
- Pet insurance and some of our offices are pet friendly!
This listing is sourced directly from Crunchyroll's careers page and normalized into a canonical job model.