Known

Known

Associate Director, Media Strategy

New York, NY · Director · Full-time

Sponsorship not specified$120k-$130kDetected 1 day ago
AlgorithmsMachine LearningData ScienceStatisticsAccount ManagementExcelResearchLeadershipCommunicationCollaborationCritical ThinkingOrganizational SkillsMicrosoft OfficeSharePoint

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odds of building a lasting career here

54Sponsors, lottery-bound
Cap-exempt (no lottery)0
Sponsors this role80
Entry-level history0
PERM / green-card track0
Lottery odds (Level III)83
Fits your clock70

Sponsors, but it's cap-subject — you still face the weighted lottery (~45% per draw at Level III). Good if you win; have a cap-exempt backup on your list.

Lottery odds assume a STEM candidate.

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About the role

  • Writing client briefs & translate them into insights-led media strategy
  • Remain fully embedded in all aspects of the campaign including the planning process, through campaign execution and measurement
  • Serve as a thought leader on the account - providing proactive POVs and recommendations, and co-leading a monthly training series for the client

Responsibilities

  • Develop cross-channel strategy & planning for media campaigns, as well as coordinating the inputs for buying
  • Lead cross-channel planning in partnership with channel and buyer science teams, translating audience and research insights into actionable media plans
  • Lead and develop a team of media strategy planners (two managers, each supporting a senior specialist)

Requirements

  • 8+ years of client-facing media planning experience with a track record of driving results
  • In-depth knowledge of the media landscape, consumer behavior and media consumption trends
  • Experience in a client-facing environment leading relationships with a commitment to excellence
  • Ability to work collaboratively in a cross-functional environment (internally & externally)

Nice to have

  • Known is what happens when a data science firm and a creative agency stop arguing and start collaborating.
  • We were built from scratch with PhD data scientists and award-winning creatives working on the same briefs, from day one.
  • We're distributed across the U.S. and unapologetically ambitious.
  • If you're tired of choosing between doing smart work and doing creative work, you'll fit right in here.
  • Previous agency experience handling retail, food & beverage or consumer goods preferred
  • Knowledge and experience of Prisma and Lumina preferred
  • Experience using SharePoint (Excel, PowerPoint) and Google Suite (Slides, Docs) highly preferred
  • Familiarity with retail media networks and shopper marketing a plus

Skills

  • Provide operational oversight and stewardship of the team's internal planning, trafficking, and asset-management tools
  • Align measurement framework to client business objectives, ensuring strategy is followed through to execution

Compensation

  • help field, plan, and navigate the execution of pulsed and annual campaigns

This listing is sourced directly from Known's careers page and normalized into a canonical job model.