Lattice Semiconductor

Sr. Technical Marketing Architect - Industrial Automation

San Jose, CA · Senior

Sponsorship not specifiedDetected 20 days ago

Business DevelopmentCustomer SuccessCustomer SupportFPGASystems EngineeringRoboticsPLCLeadershipCommunication

About the role

Lattice Overview There is energy here…energy you can feel crackling at any of our international locations.
Our focus is on R&D, product innovation, and customer service, and to that focus, we bring total commitment and a keenly sharp competitive personality.
We have a market-based pay structure which varies by location.

Lead technical discovery sessions, requirements analysis, and solution design workshops to identify automation opportunities and define implementation strategies.
Partner with cross-functional teams and external partners to co-design scalable automation solutions, ensuring design integrity and alignment with product roadmaps.
Drive technical narratives and marketing strategies that demonstrate Lattice's leadership in automation, reliability, and digital innovation.
Support business development by identifying new opportunities, shaping go-to-market strategies, and cultivating relationships with key stakeholders.
Proven ability to translate complex architectures into actionable business strategies and drive ecosystem adoption.

12+ years of experience in industrial automation architecture, business development, or solution design.
Expertise in automation platforms, industrial networking, functional safety, security, and IIoT technologies.
Experience collaborating with OEMs, system integrators, and technology vendors on validation and deployment of automation solutions.

Experience in large-scale automation orchestration, robotics integration, or IIoT platform deployment.
Familiarity with PLC/CPLD/FPGA technologies in control, telemetry, safety, security, Industrial HMI, Edge AI, and Smart Sensor applications.
Published contributions to industry standards, specifications, or automation best practices.
Pay within these ranges varies and depends on job-related knowledge, skills, and relevant work experience.
The range provided may represent a candidate range and may not reflect the full range for an individual tenured employee.
Additional Information:
This position requires a successful background and reference checks and satisfactory proof of your right to work in the United States.
Lattice recognizes that employees are its greatest asset and the driving force behind success in a highly competitive, global industry.

In addition to base pay, this role may be eligible for variable/ incentive compensation and/ or equity.

Design and develop comprehensive industrial automation architectures, integrating PLCs, robotics, machine vision, sensors, motion control, and cloud/edge technologies to address customer requirements.

For more information about how our FPGA, CPLD and programmable power management devices help our customers unlock their innovation, visit www.latticesemi.com.
Engage with OEMs, system integrators, and industrial customers to translate complex requirements into actionable solutions, proofs of concept, and reference architectures.
It's an energy generated by enthusiasm for our work, for our teams, for our results, and for our customers.
Lattice is a worldwide community of engineers, designers, and manufacturing operations specialists in partnership with world-class sales, marketing, and support teams, who are developing programmable logic solutions that are changing the industry.

This listing is sourced directly from Lattice Semiconductor's careers page and normalized into a canonical job model.