Kantar
Global Panel Acquisition & Media Strategy Lead
New Jersey, Work from Home, USA · Senior
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About the role
- We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in.
- To start a career that is out of the ordinary, please apply...
- This role is pivotal in driving how we attract panel members across all panel brands and markets.
Responsibilities
- Lead the transition from single-panel execution to cross-panel, portfolio-level optimization, ensuring consistency, scale, and sustainability.
- Drive disciplined, data-led investment decisions across markets and brands.
- Provide clear, executive-level reporting and recommendations to senior leadership and finance partners.
- Partner with Data Science and Panel Performance & Metrics teams to ensure insights inform forecasting and supply planning.
- Lead modernization of ad-tech and tracking infrastructure for accurate attribution and compliance.
- Drive agency consolidation and optimization, including governance of global media partners.
- Senior Stakeholder & Partner Leadership
- Organization & Capability Building
- Build and develop a high-performing global acquisition organization.
- Develop future-ready capabilities across media strategy, analytics, and technology.
Compensation
- The salary range for this role is $125,000 - $170,000/year.
Benefits
- We provide a highly competitive benefits package!
- Medical plans with comprehensive, affordable coverage for a range of health services
- Health Savings Account/FSA
- Dental, Vision and benefits to cover unique healthcare needs
- Wellness Program
- Tuition Reimbursement, Commuter benefits
- Your final base salary will be determined based on several factors, which may include but are not limited to location, work experience, skills, knowledge, education, and/or certifications.
Company info
- Job Details We're looking for a senior leader to shape Kantar's global respondent acquisition and media strategy.
- At Kantar, we go beyond the obvious, using intelligence, passion, and creativity to inspire new thinking and shape the world we live in.
This listing is sourced directly from Kantar's careers page and normalized into a canonical job model.