Samsonite
Director, Global Marketing & CRM
New York, NY, United States · Director
Sponsorship not specifiedDetected 30 days ago
CRMLeadership
About the role
- This leadership role oversees key marketing disciplines including social, press, and CRM, while partnering cross-functionally to ensure consistent brand positioning and locally relevant execution.
- The ideal candidate is a strategic, creative, and results-driven leader who can balance compelling brand storytelling with commercial impact and who thrives leading high-performing teams in a fast-paced, global environment.
- This is a hybrid position; we work on site 4 days and remotely 1 day weekly.
Responsibilities
- The Director, Global Marketing is responsible for developing and executing global marketing strategies that drive brand growth, consumer engagement, and revenue performance across all regions and channels.
- Global Marketing Strategy & Execution - Develop and lead the global marketing strategy aligned with business and brand objectives - Execution of Global Marketing Briefs, for external agency partners and internal alignment - Execution of detailed shot lists, in partnership with global p...
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