Trendmicro
Online New Sales Manager - Americas
Irving, Texas
Sponsorship not specifiedDetected 23 days ago
PythonData AnalysisA/B TestingSEOSEMGoogle AdsMeta AdsContent MarketingGoogle AnalyticsPerformance MarketingSalesForecastingResearch
About the role
- About TrendLife™ TrendLife™ is Trend Micro's consumer division, dedicated to protecting everyday people in an increasingly complex digital world.
- TrendLife is shifting fundamentally from retargeting and brand defense toward genuine net-new customer prospecting, and North America is where this transformation has the highest stakes.
- You'll be the single point of accountability for the US acquisition P&L, managing a significant share of the global media budget with a clear mandate to scale as measurement confidence improves.
Responsibilities
- Our portfolio spans scam prevention, identity protection, online privacy, and family safety - solutions designed for real people navigating real threats.
- You own end-to-end new customer acquisition for TrendLife's largest consumer market - the United States.
- You won't wait for someone to build you a dashboard - you'll build it yourself using Claude Code, Python, or whatever gets you the answer fastest.
- We're building a team where AI fluency isn't a nice-to-have - it's how you operate.
Nice to have
- Working knowledge of SEO, GEO, and content strategy - enough to direct an agency and evaluate priorities
- Familiarity with cybersecurity, consumer tech, or subscription SaaS is a strong plus
Skills
- Continuously evaluate new AI-driven acquisition tools, platforms, and methodologies - bring outside-in perspective to the team
- Enforce distinct KPIs and reporting for brand defense vs. prospecting - hold the agency accountable for separating these clearly
- Coordinate with the Affiliate Growth Manager on channel overlap, incrementality, and budget allocation between paid and affiliate
Company info
- 6-8+ years in digital acquisition, performance marketing, or growth on a large US consumer subscription business
- Deep hands-on experience with Google Ads, Meta Ads, YouTube, and programmatic; comfort managing significant budgets and holding agencies to performance targets
- As online scams and digital fraud become one of the most pervasive consumer harms across Europe, TrendLife™ is uniquely positioned to partner with organizations that have both the reach and the responsibility to protect their customers.
- We are growing our partner ecosystem across Europe and looking for the right person to lead that effort.
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