Ryno Strategic Solutions

Ryno Strategic Solutions

Director, Marketing & Partnerships (B2B)

United States · Director · Full-time

Sponsorship not specifiedDetected 175 days ago
LLMsSEOWritingBrand StrategyHubSpotGoogle AnalyticsLead GenerationLogisticsLeadershipCollaboration

About the role

  • Who We Are RYNO Strategic Solutions is an innovative, full-service digital marketing company with 200+ RYNOs offering exceptional internet marketing services since 2008. We stay ahead of our competition with top-notch proprietary strategies, tracking, and reporting. Due to our total transparency, our customers always know exactly what they receive through
  • their marketing efforts with us. We are dedicated to helping Home Service companies find their customers online by utilizing the most cost-effective desktop and mobile strategies. Our Mission Connecting people to local businesses that improve the quality of their lives. Our Values We prioritize INTEGRITY and transparency in every interaction, building trust

Responsibilities

  • B2B Strategy & Brand Positioning: Drive the comprehensive marketing strategy for our Home Services vertical, defining a powerful brand voice that repositions RYNO's market presence.
  • You will lead the development of high-impact case studies and coordinate collaborative partner webinars that showcase our data-driven success and cement RYNO as the premier, scalable partner for professional service providers.
  • Content & Social Media Operations: Scale an internal production house from the ground up by personally executing day-to-day content creation and channel management in the short term, while strategically building out a high-performing team of full-time social media roles for long-term growth.
  • Keynote & Panel Acquisition: Fully own the pitch-to-podium lifecycle, identifying high-impact national events and securing coveted main-stage speaking slots for company leadership.
  • Cross-Functional Revenue Alignment: Partner closely with sales and product teams to translate brand authority into scalable lead generation and directly support corporate revenue goals.
  • Data-Driven Optimization: Translate qualitative brand narratives into measurable campaign plans, utilizing market sentiment and lead-gen data to agilely pivot messaging.
  • B2B Narrative Crafting: Demonstrated ability to translate complex B2B business strategies into compelling stories that influence market sentiment and drive lead generation.
  • Operational Leadership: Proven capability as a "player-coach" who can both manage external vendors/creative talent and personally execute executive-level copywriting and storytelling.
  • With nearly 30 years of combined experience and data-driven insights in home services marketing, the newly unified RYNO Strategic Solutions offers unmatched expertise, and a robust portfolio of services designed to help home service contractors create, capture, and convert more leads from their digital marketing investments.
  • Harness RYNO's existing brand authority to drive continuous growth, expanding our footprint and deepening our influence on national stages and social channels.

Requirements

  • Scale our content engine that translates technical expertise into market dominance.
  • You have a proven track record of marketing professional service providers at scale, but you aren't a manager of managers who hides behind decks.
  • You are a high-visibility storyteller who can direct a world-class production on Monday and command a keynote stage on Thursday.
  • If you want to mobilize industry expertise, command market attention, and scale RYNO's reputation as the gold standard for the Home Services ecosystem, this is your next move.
  • It is not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel.
  • All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
  • Technical proficiency in B2B growth platforms (e.g., HubSpot, Google Analytics, SEO/Paid Media tools) combined with practical experience utilizing generative AI workflows as a productivity multiplier.

Nice to have

  • We stay ahead of our competition with top-notch proprietary strategies, tracking, and reporting.
  • We aim for EXCELLENCE in everything we do, ensuring exceptional outcomes for clients and continuous growth for our team.
  • We think differently, pursue INNOVATION relentlessly, and embrace every challenge as an opportunity for growth.
  • Summary of Position RYNO is seeking a Director of Marketing & Partnerships to continue scaling the engine that has established RYNO as the undisputed authority in the Home Services ecosystem.
  • This is a high-leverage leadership position
  • 5+ years of experience marketing professional service providers within a high-growth agency or vendor-side business model
  • Home Services vertical experience is highly preferred.
  • 2+ years of moderating large panels, confidently engaging with C-suite stakeholders.

Company info

  • RYNO Strategic Solutions is an innovative, full-service digital marketing company with 200+ RYNOs offering exceptional internet marketing services since 2008.
  • Due to our total transparency, our customers always know exactly what they receive through their marketing efforts with us.
  • We are dedicated to helping Home Service companies find their customers online by utilizing the most cost-effective desktop and mobile strategies.
  • Connecting people to local businesses that improve the quality of their lives.
  • Our Values We prioritize INTEGRITY and transparency in every interaction, building trust and delivering lasting value.
  • We take ACCOUNTABILIT Y for our successes and failures, fostering a culture of trust and collaboration to deliver impactful results.
  • OBJECTIVITY drives our decision-making because data-backed solutions plus industry expertise win every time.
  • This is a high-leverage leadership position; you will own the overarching brand strategy, a high-impact content engine, and the architecture of our partner ecosystem.
  • The role encompasses three key pillars: Amplify Brand Authority: Harness RYNO's existing brand authority to drive continuous growth, expanding our footprint and deepening our influence on national stages and social channels.
  • Grow Partnership Ecosystem: Evolve our partnership roadmap into a high-leverage network of strategic alliances with industry leaders.
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