Us

Us

Director, Integrated Media

Orrville, OH · Director

Sponsorship not specifiedDetected 15 days ago
Performance ManagementLeadershipCommunicationCollaborationMentoring

About the role

  • Stay connected with us on LinkedIn® We're an equal opportunity employer.
  • All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, genetic information, age, national origin, disability status or protected veteran status.

Responsibilities

  • Own integrated media strategy, planning, execution, measurement, and budget stewardship for the Pet and Hostess businesses, with direct day-to-day responsibility for Pup-Peroni.
  • Lead cross-channel planning that connects audience strategy, channel mix, creative considerations, retail activation, measurement, and optimization recommendations.
  • Act as a senior media partner to business leaders, Brand teams, Customer Marketing, eCommerce Marketing, agencies, and key media partners.
  • Build trusted relationships by proactively communicating strategy, performance, risks, trade-offs, and recommendations across assigned businesses.
  • Lead agency ways of working, ensuring clear expectations, strong executional discipline, high-quality strategic output, and continuous improvement.
  • Engage with priority media, retail media, measurement, and technology partners to unlock stronger capabilities, innovation, value, and business impact.
  • Influence cross-functional decision-making and help resolve competing priorities across brands, channels, budgets, timelines, and partners.
  • Lead, coach, develop, and manage performance for three direct reports, creating clear priorities, accountability, and growth opportunities.
  • Identify operational risks, process gaps, and capability needs; recommend solutions that improve team effectiveness, partner clarity, and business results.
  • As a Director of Integrated Media, you will lead integrated media strategy, planning, execution, measurement, and budget stewardship for the Pet and Hostess businesses, with day-to-day responsibility for Pup-Peroni.

Requirements

  • Bachelor's degree
  • People leadership experience, including coaching, prioritization, performance management, and development of direct reports or cross-functional teams.
  • Experience in the Consumer Packaged Goods Industry
  • Experience overseeing multiple brands, business units, or portfolios with complex stakeholder, agency, and investment management needs.
  • Strategic, enterprise-minded media leadership with the ability to connect consumer insights, brand objectives, commercial priorities, channel strategy, and measurement into actionable plans.
  • Excellent communication and influence skills, with the ability to simplify complex information and make clear recommendations to senior stakeholders.

Nice to have

  • MBA is preferred

Benefits

  • Guide interpretation of performance, competitive activity, marketplace trends, and learning agendas; translate insights into clear recommendations for senior stakeholders.

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