vidizmo

vidizmo

Product Marketing Professional

Dallas, Texas, United States

Sponsorship not specifiedDetected 21 days ago
Computer VisionLLMsRAGHubSpotCRMSalesLeadership

About the role

  • This position serves as a critical link between marketing, sales, and leadership teams, ensuring that growth initiatives translate into meaningful pipeline and revenue impact.
  • However, the candidate must also demonstrate strong judgment and ownership of the final deliverables.
  • AI-generated output must never be treated as final without review.

Responsibilities

  • Lead Scoring & Funnel Management
  • Design, own, and continuously refine lead scoring models at the product level.
  • Ensure marketing-qualified lead criteria reflect actual sales qualification standards.
  • Apply score decay, negative scoring, and lifecycle controls to maintain funnel integrity.
  • Develop automation workflows that fast-track sales-ready prospects while nurturing mid-funnel leads.
  • Manage the intent-based content framework, determining which assets to expand, refine, or retire.
  • Create and maintain distinct dashboards for traffic performance and pipeline/revenue contribution.
  • Provide regular insights into what generates leads versus what drives closed deals.
  • Collaborate closely with Sales leadership, SDR teams, and Product Marketing partners.
  • Lead recurring funnel reviews to identify gaps and optimization opportunities.

Requirements

  • 2-5+ years of experience in Marketing Operations, Revenue Operations, Growth, or similar roles.
  • Strong hands-on experience with HubSpot CRM, including advanced automation, attribution, and lifecycle design.
  • Ability to work independently, take ownership, and approach decisions with a revenue-first mindset.
  • Proven experience influencing cross-functional teams without formal authority.
  • Data-driven approach with the ability to contextualize insights for real-world execution.
  • Track record of aligning marketing initiatives with sales performance and revenue outcomes.
  • Bachelor's degree in Marketing, Business, Computer Science, IT, or a related discipline.
  • Demonstrated experience supporting product-focused or technology-driven marketing initiatives.

Skills

  • The individual will be held accountable for the final output, regardless of whether AI tools were used during execution.

Compensation

  • Competitive compensation with performance-based incentives.

This listing is sourced directly from vidizmo's careers page and normalized into a canonical job model.