Uber
Website Marketing Strategist, Uber for Business
San Francisco, CA · Full-time
Sponsorship not specifiedDetected 25 days ago
A/B TestingSEOContent MarketingCommunicationCollaborationOrganizational Skills
About the role
- This role sits at the intersection of marketing, product, and data, and you will be responsible for defining how millions of businesses -from SMBs to global enterprises- and business riders experience Uber for Business for the first time.
- You will be responsible for defining the global web strategy, running high-impact optimization experiments, and improving the end-to-end web journey.
- Our ideal candidate is a strategic, self-starter who has firsthand experience setting and executing global web strategy.
Responsibilities
- Drive Web Strategy & Evolution: Continually optimize and evolve the Uber for Business website to reflect our brand story, treating it as a dynamic, experiment-driven product that guides businesses at all stages of the decision-making cycle.
- Optimize the Customer Journey: Continuously improve the end-to-end digital web journey from first touch through dashboard sign-up and product activation.
- Cross-Functional Partnership: Partner closely with the technical web and engineering teams to drive information architecture, identify infrastructure gaps, and ensure robust website functionality.
- Organic & Search Presence: Support SEO/AEO/GEO strategy, ensuring Uber for Business shows up prominently where businesses are actively looking for solutions.
- Roadmap & Prioritization: Lead brainstorm and prioritization exercises to define business requirements and manage a short-, mid-, and long-term roadmap for our global web footprint.
- Campaign Integration: Collaborate across Product Marketing, Content Marketing, and Growth teams to ensure web experiences perfectly align with product launches, incorporate strong value propositions, and support paid acquisition campaigns.
- Continually optimize and evolve the Uber for Business website to reflect our brand story, treating it as a dynamic, experiment-driven product that guides businesses at all stages of the decision-making cycle.
- Partner closely with the technical web and engineering teams to drive information architecture, identify infrastructure gaps, and ensure robust website functionality.
- Support SEO/AEO/GEO strategy, ensuring Uber for Business shows up prominently where businesses are actively looking for solutions.
- Lead brainstorm and prioritization exercises to define business requirements and manage a short-, mid-, and long-term roadmap for our global web footprint.
Requirements
- 5-7+ years in B2B marketing with a proven track record in web/digital marketing, ideally in global, multi-market web strategy.
- Bachelor's degree
Nice to have
- An extremely proactive, self-starter mentality with excellent organizational skills and a genuine excitement for turning data into business growth.
- Ability to think critically, solve problems, and put together global web recommendations.
- Excellent communication and interpersonal skills with a team-first attitude.
- Experience designing, prioritizing, and executing a comprehensive 6-12 month strategic roadmap that aligns with overarching business goals.
- All full-time employees are eligible to participate in a 401(k) plan.
- Uber's mission is to reimagine the way the world moves for the better.
- What moves us, moves the world - let's move it forward, together.
- Uber is proud to be an Equal Opportunity employer.
Compensation
- The base salary range for this role is USD$132,000 per year - USD$147,000 per year.
Benefits
- You will also be eligible for various benefits.
- More details can be found at the following link https://jobs.uber.com/en/benefits.
- For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp.
Company info
- We are looking for a Website Marketing Strategist to own and evolvethe Uber for Business website into a best-in-class, global growth engine.
Equal opportunity
- Equal Opportunity employer.
- If you have a disability or special need that requires accommodation, please let us know by completing this form.
This listing is sourced directly from Uber's careers page and normalized into a canonical job model.