fpsa
Director, Marketing, Design & Communications
McLean, Virginia · Director · Full-time
Sponsorship not specifiedDetected 20 days ago
PhotoshopIllustratorAdobe Creative SuiteCanvaGraphic DesignInDesignAccessibilityProject ManagementEmail MarketingSocial Media MarketingBrand StrategyHubSpotAccountingForecastingExcelPremiere ProVideo ProductionResearchCommunicationAdaptabilityMicrosoft Office
About the role
- This position reports to the Vice President of Operations.
- Integrate video elements to augment, enhance, or in some cases, replace written/print communications.
- Produce and edit video content for FPSA's social channels and the resource library.
Responsibilities
- Director, Marketing, Design & Communications
- The Director, Marketing, Design & Communications, is responsible for the development and execution of all marketing and communication plans that drive strategic growth and enhance FPSA's brand as a leader in the food industry.
- The Director, Marketing, Design & Communications coordinates with other FPSA functions and works with their input to develop programmatic marketing and messaging and ensure message and tone are consistent with the FPSA brand.
- Develop and lead robust, fresh marketing and communication strategies for new and existing FPSA products, services, events, and initiatives - adapting quickly as the organization grows.
- Assist in the creation, promotion, and dissemination of targeted membership messaging and promotional content; support member recruitment, renewal, and engagement campaigns.
- In coordination with other teams, plan, design and execute marketing campaigns that drive event attendance and increase event revenue.
- Write, design and edit multi-channel marketing content, including emails, social posts, paid advertising, videos and web copy.
- As needed, design and/or update a full range of print and digital collateral, one-pagers, custom graphics, web banners, branding kits, event and membership marketing materials.
- Collaborate with team members to understand project requirements and deliver designs that meet organizational goals.
- Maintain, manage, and edit the FPSA and FIT website regularly to ensure timely and accurate information to members and prospects.
Requirements
- Proactive Communication: Strong written and verbal communication skills with ability to keep stakeholders informed of project status, challenges, and needs without prompting
Nice to have
- Ability to align marketing initiatives with organizational goals and member needs
- Bachelor's degree in Marketing, Communications, Graphic Design, or related field
- 7 -10 years of experience in marketing, communications, and design
- Experience in association, nonprofit, or membership-based organization preferred
- Proven track record of managing multiple projects independently and meeting deadlines
Skills
- Mastery of Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro) and Canva
- Experience with email marketing platforms (Constant Contact)
- Proficiency with social media platforms (LinkedIn, Facebook, Instagram, X/Twitter, Snapchat) and social media management/scheduling tools
- Website management and content management systems experience (HubSpot)
- Video editing capabilities
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Professional Competencies
- Deadline Adherence: Demonstrated track record of meeting deadlines and proactively communicating when adjustments are needed well in advance
- Self-Direction: Functions effectively as a one-person department with minimal supervision while maintaining collaborative relationships
Compensation
- Create weekly and annual marketing calendars that drive engagement and promote the organization across all FPSA communication channels.
Company info
- The Food Production Solutions Association (FPSA) is a dynamic community of food producers, manufacturers, suppliers, and service providers.
- We are the only association that brings together the entire food industry across all segments and verticals.
- We work to create a collaborative environment that connects industry leaders, experts, and innovators through meaningful networking, education, industry engagement, and philanthropy.
Equal opportunity
- Reasonable accommodation may be made to enable individuals with disabilities to perform these essential functions.
- FPSA's management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities, access to facilities and programs and general treatment during employment.
- The above statements are intended to describe the general nature and level of work being performed by the individual(s) assigned to this position.
- They are not intended to be an exhaustive list of all duties, responsibilities, and skills required.
Visa & Work Authorization
- that does not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related condit
This listing is sourced directly from fpsa's careers page and normalized into a canonical job model.