Zeta Global
Principal AI/ML Engineer - AdTech
Remote - United States · Principal
Sponsorship not specified$300k-$400kDetected 148 days ago
AlgorithmsMachine LearningDeep LearningData ScienceLLMsAgentic AILeadershipCollaborationMentoring
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odds of building a lasting career here
61Sponsors, lottery-bound
Cap-exempt (no lottery)0
Sponsors this role90
Entry-level history0
PERM / green-card track0
Lottery odds (Level IV)94
Fits your clock70
Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
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About the role
- Steinberg and John Sculley and is headquartered in New York City with offices around the world.
- To learn more, go to www.zetaglobal.com.
- This role requires deep expertise in machine learning techniques and the programmatic advertising ecosystem (e.g., real-time bidding and digital marketing data).
Responsibilities
- AI & Agentic Applications: Develop intelligent systems using AI agents and agentic workflows to automate and optimize end-to-end campaign processes.
- Cross-Functional Collaboration: Partner with engineering, product, and data science teams to translate marketing objectives into ML-driven solutions.
- Work closely with stakeholders to deliver innovative features - including those powered by Large Language Models (LLMs), that enhance our advertising products.
- Optimize algorithms and infrastructure for speed and scalability, and implement monitoring to maintain model performance and uptime in production.
Requirements
- 10+ years of experience in software engineering or data science, with at least 3-5 years in a principal engineer or lead ML role (preferably in the AdTech/ MarTech industry).
- Proven experience designi
Compensation
- $300k-$400k
Benefits
- Machine Learning Leadership: Lead the design and implementation of scalable, high-performance, and resilient ML solutions for AdTech use cases.
- ML System Design: Architect and evolve the end-to-end machine learning pipeline - from data ingestion and training to real-time inference, for our real-time bidding, targeting, and optimization algorithms.
- Technical Strategy: Define the technical roadmap and vision for AI/ML in our platform, evaluating new tools and techniques (including the latest in deep learning and LLMs) and making strategic build-vs-buy decisions.
Company info
- Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform - powered by one of the industry's largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com.
- Role Description
- As a Principal AI/ML Engineer in our AdTech team, you will be a key individual contributor driving the development of advanced machine learning models and AI-driven features for our advertising platform. You will design, build, and deploy ML solutions for campaign optimization, user personalization, and creative content generation, operating at large scale and low latency to handle billions of ad events per day. This role requires deep expertise in machine learning techniques and the programmatic advertising ecosystem (e.g., real-time bidding and digital marketing data). You will work closely with engineering, product, and data science teams to ensure our ML systems are highly performant, scalable, and reliable. You will also spearhead innovation by leveraging large language models (LLMs) and intelligent agent architectures to create new capabilities that automate and enhance advertising campaigns.
- Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently.
- Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform - powered by one of the industry's largest proprietary databases and AI.
- Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs.
- Zeta was founded in 2007 by David A.
- As a Principal AI/ML Engineer in our AdTech team, you will be a key individual contributor driving the development of advanced machine learning models and AI-driven features for our advertising platform.
- You will design, build, and deploy ML solutions for campaign optimization, user personalization, and creative content generation, operating at large scale and low latency to handle billions of ad events per day.
- You will work closely with engineering, product, and data science teams to ensure our ML systems are highly performant, scalable, and reliable.
- You will also spearhead innovation by leveraging large language models (LLMs) and intelligent agent architectures to create new capabilities that automate and enhance advertising campaigns.
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