EvenUp
Senior Product Marketing Manager
Remote-US · Senior · Full-time
Sponsorship not specifiedDetected 79 days ago
Cloud PlatformsCustomer SuccessResearchLeadershipCommunicationPublic Speaking
About the role
- We empower personal injury lawyers and victims to get the justice they deserve.
- This is a remote role that can be based anywhere in the United States or Canada.
- Notice to Candidates: EvenUp has been made aware of fraudulent job postings and unaffiliated third parties posing as our recruiting team - please know that we have no affiliation or connection to these situations.
Responsibilities
- Drive go-to-market strategies that shape positioning, launches, campaigns, and ecosystem engagement.
- Partner with Product, Sales & Engineering: Collaborate closely with product management, sales, customer success, and enablement to align roadmap priorities, messaging, and launch strategy.
- Develop compelling collateral, campaigns, and creative assets-ranging from solution briefs to demos to thought-leadership content-that capture attention and resonate with diverse audiences.
- Use these insights to refine messaging, shape campaigns, and create customer-centric content.
- Develop advocates who can amplify our story through case studies, testimonials, and co-marketing opportunities.
- Enable Sales & Internal Teams: Create imaginative enablement materials-such as sales playbooks, competitive insights, one-pagers, solution briefs, presentations, and demos-to empower teams to articulate platform value with confidence and creativity.
- Research & Competitive Analysis: Conduct market research, competitive intel, and customer insights to refine messaging, uncover new opportunities, and support strategic planning.
- Analytical mindset with comfort using data to validate ideas and measure impact.
- Familiarity with developer ecosystems, partner channels, or app marketplaces.
Requirements
- Experience in platform marketing for legal, personal injury, cloud, data, AI, or integration products (e.g., public cloud platforms).
- Experience in Legal Tech, personal injury, or adjacent industries.
Nice to have
- 4+ years in B2B SaaS product marketing, with platform or integration experience strongly preferred.
- A creative thinker who isn't afraid to experiment with bold ideas, unconventional formats, and new campaign approaches.
- Familiarity with AI-driven products and concepts, and the ability to translate them into clear, differentiated customer value.
- Strong relationship builder who thrives on customer engagement and can translate customer feedback into impactful messaging, product, and marketing initiatives.
- Strong cross-functional collaborator with experience influencing product, sales, and executive stakeholders.
- Ability to thrive in fast-paced, evolving environments with multiple priorities.
- Skilled at managing multiple priorities in fast-paced, ambiguous environments.
Benefits
- Choice of medical, dental, and vision insurance plans for you and your family.
- Additional insurance coverage options for life, accident, or critical illness.
- Flexible paid time off, sick leave, short-term and long-term disability.
- A home office stipend.
- Paid parental leave.
- As part of our total rewards package, we offer attractive benefits and perks to our employees, including:
- Please note the above benefits & perks are for full-time employees
- We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Company info
- Lead platform-level launches and promotional initiatives.
- Experiment with new ways to engage customers and prospects across digital, social, analyst relations, events, and demand generation.
- Build Strong Customer Relationships: Engage directly with customers to deeply understand their needs, workflows, and aspirations.
- Launch & Market Expansion: Lead platform-level launches and promotional initiatives. Experiment with new ways to engage customers and prospects across digital, social, analyst relations, events, and demand generation.
- EvenUp is on a mission to close the justice gap using technology and AI.
Equal opportunity
- equal opportunity employer.
- We are committed to diversity and inclusion in our company.
This listing is sourced directly from EvenUp's careers page and normalized into a canonical job model.