Nike
Lead, Digital Marketing Creator, North America
New York, New York
Sponsorship not specifiedDetected 31 days ago
Affiliate MarketingCommunicationCollaboration
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odds of building a lasting career here
37Risky
Cap-exempt (no lottery)0
Sponsors this role80
Entry-level history0
PERM / green-card track0
Lottery odds40
Fits your clock70
Thin sponsorship signal and lottery-bound. A low-probability bet with your clock running. Prioritize cap-exempt roles and proven entry-level sponsors first.
Lottery odds assume a STEM candidate.
Personalize to your clock →Employer immigration record
from this employer's Department of Labor filings
Green-card intent detected
NIKE, Inc. obtained a prevailing wage determination for Software Developers in Beaverton, OREGON on 2026-06-09. No matching green-card filing appears in our data yet. The determination expires in 1 day (2026-09-06), and a green-card filing must follow before then or the employer starts over.+2 more active determinations on file
Files H-1B transfers
7 transfer filings in the last year, covering 7 workers. Median labor-condition decision: 7 days. An employer that already files transfers is one that can take over an existing H-1B.
Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.
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About the role
- The annual base salary for this position ranges from $104,600.00 in our lowest geographic market to $213,700.00 in our highest geographic market.
- Actual salary will vary based on a candidate's location, qualifications, skills and experience.
- You bring an obsession for cutting through the noise using innovative ideas and by empowering the creators' voices to land key narratives.
Responsibilities
- Lead and develop creator marketing strategies and end to end campaigns for North America, across 2 key sport categories (e.g., Soccer & Football) and be a subject matter expert to advise on local New York campaigns.
- Forge strategic partner relationships (e.g., creators, agencies, platforms), including regular connection points, business reviews, and relationship milestones.
- Design and implement a test & learn agenda, ensuring that we're driving innovation and performance.
- Drive seeding approaches for creators to ensure our network is best representing current product stories.
- Partner closely with our Affiliate Marketing, Entertainment Marketing, and communications partners to ensure we're delivering on brand & business goals.
- Manage creators on-the-ground at events to ensure we're driving impact in-person with the teen athlete.
- Marketplace Partner & Retail Teams
- External Partners (Creators, Agencies, Platforms)
Skills
- Passion for sports, culture, and innovation, with a genuine commitment to Nike's mission and values
- Dedication to fostering a team culture of collaboration, respect, and inclusivity
- Bachelor's degree in Marketing, Communications, Business or related field; MBA preferred
- Ability to travel up to 30% & occasionally on weekends.
- multi-tasking, ability to prioritise and work in parallel on several workstreams and meet deadlines
Compensation
- The annual base salary for this position ranges from $104,600.00 in our lowest geographic market to $213,700.00 in our highest geographic market.
Company info
- We're seeking a dynamic, action-oriented digital marketer who thrives in ambiguity and excels at building and scaling creator strategies. You bring an obsession for cutting through the noise using innovative ideas and by empowering the creators' voices to land key narratives. You are comfortable collaborating with multiple strategic and marketing partners, and you foster a team culture that prioritizes respect and inclusivity.
- You have a deep understanding of digital, social, and creator marketing, and can translate insights into actionable plans. You are a strategic problem solver, able to absorb a high amount of detailed information, summarise it, and present it clearly to a variety of stakeholders. You are comfortable switching from strategic thinking to hands-on execution, and you thrive in a fast-paced, dynamic environment.
- We're seeking a dynamic, action-oriented digital marketer who thrives in ambiguity and excels at building and scaling creator strategies.
- You are comfortable collaborating with multiple strategic and marketing partners, and you foster a team culture that prioritizes respect and inclusivity.
- You have a deep understanding of digital, social, and creator marketing, and can translate insights into actionable plans.
- You are a strategic problem solver, able to absorb a high amount of detailed information, summarise it, and present it clearly to a variety of stakeholders.
- You are comfortable switching from strategic thinking to hands-on execution, and you thrive in a fast-paced, dynamic environment.
- Operationalize a tiered creator model, ensuring clarity in roles, responsibilities, and integration across teams for your given sport.
- Establish and uphold brand standards and best practices for creator partnerships, ensuring brand safety and long-term value.
- You will be part of the larger North America Marketing team and reporting into the Director, North America Creator Marketing.
- You will partner with:
- Global, GEO & City Marketing Teams
- Communications, Entertainment, and Sports Marketing Teams
- Brand Creative Studios
- Extensive experience (6+ years) & proven track record in creator, influencer, or digital marketing, ranging from strategy to execution of talent-based campaigns or programs.
- Outstanding interpersonal skills to develop and maintain meaningful two-way collaboration with internal and external partners/ creators.
- Strategic problem solver with the ability to translate insights into actionable plans and initiatives; switching from strategic thinking to hands-on approach depending on business needs.
- Ability to absorb a high amount of detailed information, summarise it, and present in a clear and concise manner to stakeholders
- Stellar organisation skills: multi-tasking, ability to prioritise and work in parallel on several workstreams and meet deadlines
This listing is sourced directly from Nike's careers page and normalized into a canonical job model.