SharkNinja

SharkNinja

VP Marketing

Needham, MA, United States · Vp

Sponsorship not specified$265k-$300kDetected 18 hours ago
LeadershipAdaptability

About the role

  • This portfolio consists of mature, core-revenue-driving businesses with significant commercial scale, requiring a leader who can both protect and grow the portfolio through sharp strategy, disciplined execution, and continuous innovation.

Responsibilities

  • Develop strategies that protect the legacy of these mature businesses while infusing them with innovation to maintain relevance
  • Own the full go-to-market planning process for new product launches, with a focus on driving retailer momentum and consumer demand
  • Create playbooks and toolkits that enable global consistency with room for regional adaptation
  • Maintain a consumer-led lens while building strategies that respect the unique maturity and market behavior of the portfolio
  • Build and lead a team with strong commercial instincts and global fluency, capable of navigating mature, complex categories
  • Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of.
  • We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration.

Requirements

  • 15+ years of progressive marketing experience, including global category or product marketing leadership within a consumer products company
  • Strong business and commercial acumen, with a track record of growing mature categories and driving portfolio performance
  • Experience leading international teams or portfolios with significant regional nuance
  • Demonstrated ability to lead through complexity, influence cross-functionally, and balance long-range thinking with fast execution

Compensation

  • $265,000 - $300,000 USD
  • The annual salary range for this position is displayed below.
  • Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.
  • Shape the annual marketing calendar across categories, balancing innovation moments with core business sustainment

Benefits

  • We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more.
  • We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what's possible.
  • At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success.
  • With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

Company info

  • SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
  • AI at SharkNinja
  • At SharkNinja, we're building an AI-native culture. We're not waiting for the future
  • we're creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what's possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn't been invented yet, you'll fit right in.
  • We're not waiting for the future; we're creating it.
  • This role is based in Needham, MA.
  • Life At SharkNinja
  • Outrageously Extraordinary
  • We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law.
  • SharkNinja will consider reasonable accommodations consistent with legislation, and local law.
  • If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com
  • SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world.
  • Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains.
  • Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
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This listing is sourced directly from SharkNinja's careers page and normalized into a canonical job model.