Bumble Inc.

Bumble Inc.

Associate Director, Performance Creative

US NY New York · Director · Contract

Sponsorship not specified$190k-$225kDetected 103 days ago
A/B TestingStakeholder ManagementCRMGrowth MarketingPerformance MarketingRecruitingLeadershipCollaboration

About the role

  • This is a highly collaborative, hands-on role that sits at the intersection of creative, performance marketing, and consumer insight.
  • We're excited by people who are curious and experimental, and who think thoughtfully about how AI can amplify their impact and outcomes.
  • We encourage you to use AI responsibly as you prepare your application.

Responsibilities

  • AI is used only to support our team's efficiency and improve the candidate experience - not to evaluate or decide on your candidacy.

Requirements

  • 6+ years of experience in performance creative, growth marketing, creative strategy, or integrated creative leadership within consumer technology, mobile apps, ecommerce, or high-growth brands.
  • Ability to move seamlessly between strategy and execution in a fast-paced environment.
  • Proven experience developing performance marketing creative that drives measurable business results.
  • Deep understanding of Meta, YouTube, Google, CRM/Lifecycle marketing, and App Store Optimization creative best practices.
  • Strong experience building creative testing frameworks and using data to inform creative decisions.
  • Excellent creative judgment across copy, messaging, design, video, and content.
  • Strong cross-functional collaboration and stakeholder management skills.
  • Experience managing agencies, freelancers, or external creative partners.
  • Mentor creative team members on creative best practices, raising the skill level of the broader team
  • Success in This Role
  • Success will be measured by:
  • Improved creative performance across acquisition and engagement channels.

Compensation

  • Final Compensation

Benefits

  • Insurance: Medical/dental/vision, 30-day eligibility.
  • Unlimited PTO + 1 company-wide week off + Focus Fridays every week
  • Fully paid life and long-term disability insurance
  • Monthly wellness benefit and access to Noom, Unmind, and Your Money Line
  • Maternity and Fertility benefit + 26 week paid parental leave

Company info

  • Bumble Inc. is the parent company of Bumble Date, BFF, and Badoo. The Bumble platform enables people to build healthy and equitable relationships, through Kind Connections. Founded by Whitney Wolfe Herd in 2014, Bumble was one of the first dating apps built with women at the center and connects people across dating (Bumble Date) and friendship (BFF). BFF is a friendship app where people in all stages of life can meet people nearby and create meaningful platonic connections and community based on shared interests. Badoo, which was founded in 2006, is one of the pioneers of web and mobile dating products.
  • AI Fluency
  • AI is important to us. We're excited by people who are curious and experimental, and who think thoughtfully about how AI can amplify their impact and outcomes.
  • We encourage you to use AI responsibly as you prepare your application. Please don't use it to fabricate experiences or answer questions live in interviews. We care deeply about authenticity and want to understand your real skills, judgment and voice, because building a meaningful, genuine connection with you matters to us.
  • Will be determined based on factors such as the selected candidate's qualifications, relevant experience, skill set, and other job-related considerations.
  • Bumble Inc. is the parent company of Bumble Date, BFF, and Badoo.
  • The Bumble platform enables people to build healthy and equitable relationships, through Kind Connections.
  • Founded by Whitney Wolfe Herd in 2014, Bumble was one of the first dating apps built with women at the center and connects people across dating (Bumble Date) and friendship (BFF).
  • BFF is a friendship app where people in all stages of life can meet people nearby and create meaningful platonic connections and community based on shared interests.
  • Badoo, which was founded in 2006, is one of the pioneers of web and mobile dating products.
  • AI is important to us.
  • Please don't use it to fabricate experiences or answer questions live in interviews.
  • We care deeply about authenticity and want to understand your real skills, judgment and voice, because building a meaningful, genuine connection with you matters to us.
  • Final Compensation
  • Benefits & Perks

Visa & Work Authorization

  • If you'd prefer to opt out, simply let your recruiter or interviewer know at the start of a call, or anytime during the interview or conversation.
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This listing is sourced directly from Bumble Inc.'s careers page and normalized into a canonical job model.